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A smart cookie in Behavior-Led Marketing. I combine creativity with behavioral analytics and data. Constantly looking for unconventional ways of communication. I watch over the business to ensure it grows and develops effectively. I'm fascinated with the PLG. I'm a public speaker and – so far – I've got some quite good reviews. You might see me on stages like: 🎤 I <3 Marketing & Technology (1st place 2023), 🎤 Infoshare, 🎤 Digital Day, 🎤 CRASH Mondays. At CUX, as a Senior Officer (or Head of Growth) I make sure that we don't stray off course, and if we do, only into ever deeper waters 🏴☠ And I notoriously disagree with everything (but only in the name of searching for better and more interesting solutions!). When I say I'm going to rest, it means I'm going to come up with new projects. I don't understand the concept of “impossible” or “too much” 🤷♀️ They call me Creative MacGyver.
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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