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Focused communication professional, with skills ranging from journalism, enterprise technology reporting, to creating events content, events co-lateral documents, and internal as well as external business communications across domains. The last twenty years as a journalist have imparted the ability to identify the exact content that can showcase a product, person, or situation. Creating case studies that bring out the excellence in the subject of my writing, has given me the unique ability to understand business imperatives, and identify what makes for successful deliveries in the field- across verticals. I want to use this skill to offer pragmatic yet impressive content about enterprises and their products, to all stakeholders- internal, as well as external. It will focus on deep insights on what makes differentiated brands, what sets them apart from clutter, what makes them successful! Or people -and their successes, despite their challenges and their battles. Or issues- their truths, their relevance, and validity! I have written on varied topics- food, family, hospitality, health, social issues, and enterprise technology, with the same pen. The Ink is what burns a stream of thought in my readers- and I hope to do that as a success story for corporate brands also. I am an Ideas-Whisperer, no storyteller! And a wordsmith to craft those whispers into definitive insights!
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