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Experienced Digital Marketing Professional | Campaign Specialist | Driving Growth and Revenue I am a seasoned digital marketing professional with over 6 years of diverse industry experience, specializing in lead generation, conversion rate optimization (CRO), and campaign management. My expertise spans the multifamily real estate, SaaS, and eCommerce sectors, where I have successfully executed data-driven strategies to drive growth and revenue. Throughout my career, I have excelled in managing end-to-end marketing campaigns, utilizing my strong analytical skills and attention to detail to deliver measurable results. I have a proven track record of developing ROI-based campaigns that consistently exceed key performance indicators (KPIs) and drive business success. As a campaign specialist, I thrive on identifying the most effective channels and tactics to reach target audiences and maximize conversions. I have a deep understanding of various digital marketing tools and platforms, including Facebook Ads, Google Ads, Google Analytics, and CRM systems such as Zoho, High Level, and Infusionsoft. With proficiency in email marketing (Active Campaign, Mailchimp), SEO, and social media marketing, I can develop comprehensive and integrated campaigns that resonate with audiences and achieve exceptional results. One of my key strengths lies in my ability to analyze data and extract actionable insights. I leverage data to optimize campaigns, improve customer targeting, and enhance overall marketing performance. For instance, I successfully delivered 200 attendees for a paid offline and virtual event worth $200/ticket/user within a 3-month time period. Additionally, I have generated $10K monthly revenue for clients by selling courses worth $2K through webinar funnels. Furthermore, I have a strong people management background, having recruited, managed, and developed teams to support marketing initiatives. By fostering a collaborative environment, I have enabled my teams to achieve remarkable outcomes and exceed expectations. As a passionate and self-driven professional, I thrive in fast-paced and ever-changing environments. I am constantly learning and staying abreast of the latest industry trends and best practices to ensure my campaigns are at the forefront of innovation.
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