Karyn T.'s Linkedin Analytics

About Me & What Drives Me: I’m a marketer who thrives on connecting the dots—whether it’s between people, ideas, or strategies. With a passion for turning big ideas into impactful actions, I specialize in lifecycle management, integrated campaigns, and customer-centric strategies. I love collaborating with teams to bring strategic visions to life, ensuring that every campaign delivers measurable results and genuinely resonates with audiences. What drives me is seeing the big picture and making it happen—whether it’s enhancing customer experiences, driving significant revenue growth, or executing complex campaigns. My goal is always to create meaningful impact and lasting success. Key Strengths: •Campaign Leadership: Led multi-channel campaigns that drove $5.23M in ARR and doubled marketing opportunities. •Lifecycle Focus: Optimized global lifecycle marketing, boosting customer retention and enhancing brand messaging. •Customer-Centric Strategy: Managed integrated campaigns that increased pipeline growth by 40% and generated $457K in revenue. •Data-Driven Insight: Used analytics to improve ROI and align marketing strategies with customer needs. •Collaboration: Fostered strong cross-functional teamwork, ensuring seamless execution and alignment across teams.