Red Productions

Social Media Manager

101Media

- Work on the website, updating and creating blog posts for our clients: both paid and organic content. 

- Update the website with community and 101Media events. 

- Create content for an emerging market in Fort Worth. We have grown the account to over 23,000 followers in under two months. This account is to promote restaurants, activities, businesses and events in the Fort Worth area.

Content Contractor

Texas Christian University

- In office: Assist in planning and executing marketing initiatives for all NCAA sports at Texas Christian University. 

- In-game: Facilitate halftime activities for football & basketball, engage fans during timeouts, and ensure every marketing initiative we have planned is executed properly and timely.

TCU Athletics Marketing Intern

Heidelberg Materials

- Planned and executed the internal communication service to keep all employees within North America up-to-date on the company.

- Performed an in-depth competitor analysis to understand how Heidelberg Materials can improve employer branding.

- Worked with the Chief of Human Resources to draft a communication plan that implements my findings for improved employer branding.

- Social media content development and implementation, with an emphasis on reputation management and marketing communications.

- Working with regional support staff to identify and procure content for communications, including employee communications and the company website.

- Updating the company website, social media sites, and intranet as appropriate.

Corporate Communications Intern

TCU Campus Recreation & Wellness Promotion

As an Operation Supervisor, I oversee the day-to-day activities at the Recreation Center. I am responsible for the staff and patron safety, as well as ensuring a positive atmosphere for all that enter the facility.

Operation Supervisor

Weight Room Attendant

As Fitness Manager I oversee a staff of fitness instructors, personal trainers and weight room attendants. I facilitate social media campaigns for our various fitness programs, as well as create schedules and host meetings.

Fitness Manager

Project Protect Our Children

- Orchestrated the comprehensive communication and creative strategy for the Youth Action Board, demonstrating prowess in planning and execution. 

- Showcased design knowledge by producing compelling graphics for both social media and print ads, elevating the brand's aesthetic appeal.

- Led the conceptualization and implementation of impactful social media campaigns, contributing to heightened brand visibility and engagement.

- Proficiently utilized Meltwater for in-depth social media analytics, extracting valuable insights to inform strategic decision-making and refine future campaigns.

- My role significantly contributed to the success of the Youth Action Board's communication efforts, amplifying its reach and impact.

Research and Content Marketing Intern

TCU CDEx

- Manage all social media accounts for the TCU Center for Digital Expression (CDEx). 

- Create and deliver the content for social media.

- Conduct social media analytics to maximize engagement.

Studio Intern

Institute for Entrepreneurship and Innovation at TCU

- Run the social networking sites for the TCU Entrepreneurship club.

- Create graphics.

Southside Plants

- Curated and maintained a dynamic 12-month content calendar, exhibiting proficiency in various facets of content creation and management. 

- Took charge of the entire content lifecycle, from conceptualizing blog post topics to crafting visually captivating graphics for posts. Seamlessly integrated these elements into comprehensive email marketing campaigns and engaging social media content.

- Directed and executed a comprehensive video production strategy for 10 Southside Plants products, showcasing a keen eye for detail in both filming and post-production editing. Additionally, took charge of product photography, ensuring visually stunning representations aligned with brand aesthetics.

- Enhanced the online visibility of the SouthSide Plants blog through strategic SEO initiatives, encompassing keyword optimization and backlinks. The culmination of these efforts contributed to increased organic traffic and elevated the blog's search engine ranking, solidifying its position as a key player in the domain.

Digital Marketing Intern

SociologicalYOU

- Established and cultivated the social media identity for the acclaimed SociologicalYOU textbook. 

- Spearheaded the comprehensive management of all social media platforms associated with the textbook, demonstrating adept proficiency in content creation and delivery. 

- Crafted and executed impactful email marketing campaigns, showcasing a keen understanding of target audience engagement.
- Drove informed decision-making through meticulous market research, strategically leveraging insights to optimize the effectiveness of email campaigns and enhance social media presence. 

- Consistently achieved and surpassed engagement targets, contributing to the textbook's broader success in reaching and resonating with its audience.

Marketing Intern

Enthusiastic and forward-thinking storyteller with a rich background in branding, public relations, brand strategy, social media marketing and analytics, paid media, media planning, writing, and content production.

Armed with a can-do attitude and an entrepreneurial mindset, I am poised to bring creativity, strategic thinking, and a results-driven approach to help organizations achieve their objectives.

Taplio

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