Kasturi Patra's Linkedin Analytics

I'm a B2B tech content writer who's written for brands like Shopify, WebEngage, Shogun, Nexcess, Prosci, k-ecommerce, and Ware2Go, as well as for marketing agencies such as Peak Content, Foundation Marketing, and The Blogsmith. My work spans blog posts, social media content, email newsletters, and case studies. Before moving to content writing, I worked as a financial analyst at Trefis, a US-based fintech startup. There, I wrote 150+ articles analyzing retail and tech companies, many of which were syndicated to Forbes, Nasdaq, and Seeking Alpha. This experience sharpened my ability to break down complex topics and back up claims with solid data. I'm also a published fiction author, with a novel and several short stories to my name. This background helps me better grasp the reader's journey, the emotional resonance of a piece, and the principles of storytelling, all of which enrich my B2B content. My post-graduate degrees in International Business (with a Marketing specialization) and Applied Economics inform my understanding of marketing principles and consumer behavior, directly influencing my content creation process. Since starting as a B2B writer, I've further upgraded my skills with a content marketing certification from SmartBlogger, a case study certification from Proof Sells, and a certification in copywriting from Copywrite Matters. With my diverse professional experience (in market research, strategy, and financial analysis), academic background, and fiction writing skills, I approach B2B tech content from a unique perspective. I blend analytical thinking, storytelling, and marketing insights to create compelling and powerful content. I live in Gurgaon with my partner and our four rescued pets. When I'm not writing, I'm usually painting, binge-reading literary fiction, or binge-watching true crime documentaries. Oh, and I love to travel, and Japan is my favorite place to visit, so far. 🇯🇵 ​If you want a content marketer/copywriter who is hardworking, creative, and strives for the best, then let's get in touch. 😊