Quartz Network

Digital Marketing Specialist

Folderly

Marketing Lead

ADVIN GLOBAL LLC

Led demand generation across SEO, SEM, and social channels, executed campaigns across email,
website, and social media.
▪ Prioritised marketing activities, managed lead acquisition through organic search, paid channels, social media and PR campaigns. Co-authored a 3.5M-interactions PR project.
▪ Delivered rebranding project that included a website and marketing messaging, and resulted in a 60% increase in demo calls. Introduced partner program, and acquired first 2 partners. Owned analytics across all marketing campaigns and platforms.

Digital Marketing Manager

MGID

▪ Executed marketing campaigns with high spends based on CPM, CPA and CPC. Managed $1,5M+
ad spending with profitable ROI.
▪ Run competitor analysis, evaluated, tested new verticals, product offers, and ad set ups in the US and Asian markets. Collaborated with 10+ partner networks.

Affiliate Marketing Manager

Click & Boat

▪ Launched a new market, developed marketing strategy, established buyer personas. Grew website traffic from 0 to 22K new users per month, inbound sales from €0 to €200K.
▪ Managed website, content creation, SEO optimization, link building, social media management. Implemented profitable paid search campaigns. Released over 50 articles in media, incl. Forbes.

PR & Marketing Manager 

Ministry of Infrastructure of Ukraine

Trainee

Growth marketer | Focus on growth and paid user acquisition strategies | B2B SaaS specialization

Marketing is really just about sharing your passion.

For the past 5 years, I have worked in B2B Growth Marketing, focusing on demand generation and user acquisition strategies. I have curated several dozen projects, including go-to-market (GTM) launches for B2B SaaS businesses and running million-dollar budget native ad campaigns. I am experienced in working with the entire marketing funnel, from the consideration stage to the advocacy stage. 

I am always happy to start a conversation!

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Kate Lavrenchuk's Linkedin Analytics

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Kate Lavrenchuk's Linkedin Analytics