Katharina Boguslawski's Linkedin Analytics

While each pitch is a presentation, not every presentation is a pitch. That's the difference: Presentations are informative, pitches are emotional. That's why even great presenters fail to overcome the buying resistance of their customers. I have been a great presenter since school, but I've failed to pitch until I've started my own business. No pitch, no business. Because every time you present your product, your customer feels buying resistance. There are five typical buying resistances an ELEVATOR PITCH must resolve. Follow this link to my website with a template for a great ELEVATOR PITCH: https://happybusinessmoves.com/. Remember: Ideas don't get money. Pitches do. Stay creative! You're doing great. Kat