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While every pitch is a presentation, not every presentation is a pitch. Here’s the difference: Presentations are informative; pitches are emotional. That’s why even great presenters often fail to overcome customer buying resistance. I’ve been a strong presenter since school, but I only learned how to pitch when I started my own business. No pitch, no business. Every time you present, your customer feels buying resistance. An effective ELEVATOR PITCH addresses five key resistances. Check out my website for a great pitch template: pitchinsider.de Remember: Ideas don’t get money—pitches do. Stay creative! You're doing great. Kat
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