Kathryn Frankson's Linkedin Analytics

Career ambitions when I was young? To be the next Judy Blume or Ron Popeil. Seriously! I’m as passionate about storytelling as I am about marketing and sales and these two masterminds spoke my language. I wrote short stories, started book clubs and spent evenings practicing my pitch. So, it’s no surprise that I now work as a global marketing leader overseeing strategy, social, brand, acquisition, demand gen and content marketing all with a conversion lens. And I love it. The work, the people, the whole bit! But that’s because I was a B2B quota carrying sales rep for 48 straight quarters and you can’t get much closer to the market than that. I’ve partnered with agencies, SMB’s and enterprise clients to grow revenue and solve problems. Soon I found myself making recommendations about landing page optimization and CTA copy and just like, digital marketing was a Blume/Popeil marriage made in heaven. My focus: As an award-winning marketer, industry keynote, speaker and event thought leader, I strategize, lead and execute marketing for a portfolio of brands and experiences. My focus is content, experience, partnerships and channel campaigns that drive acquisition, revenue, inbound leads, pipeline growth and net new conversions. I achieve that through through brand development, experience design, SEM, organic and paid social, marketing automation, retargeting, PR, human centric copywriting and a lot of elbow grease. My passion: Knowing how to get the markets attention, listening, creating thumb stopping content through modern storytelling, delivering influential partnerships, developing leaders, brand relevancy and value in a fast-paced industry. In a nutshell - I like helping brand and experiences position themselves well through effective marketing with an emphasis on growth. Fun facts about me: I am obsessed with tea. You wanna talk about your new pu’er cake…I’m your gal. I rowed D1 at the University of Minnesota so if you have a teamwork rowing poster in your office please take a picture and text it to me. I’m a certified yoga instructor. Shavasana is the best part of any day. I read a book a week so let's compare favorites. Wanna chat? Shoot me a message 612.965.1998.