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Katy Frantskevich's Linkedin Analytics

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Katy Frantskevich

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I am a collaborative, intelligent, analytical, data-driven, and entrepreneurial marketer with 13+ years of proven success in identifying, articulating, and amplifying organizations' competitive advantages by designing customized marketing solutions to gain market share. My expertise lies in achieving customer base growth through a combination of comprehensive research and analysis, employing effective marketing strategies, nurture-driven conversion optimization, paid media advertising programs, inbound and outbound marketing strategies. Optimization and delivering value are my driving forces, as I am deeply passionate about creating positive outcomes for both customers and the company. Being a quick learner, I'm always seeking new knowledge and staying up-to-date with the latest industry trends and best practices. I'm passionate about driving business growth through effective marketing strategies and data-driven decision-making and thrive in dynamic environments, consistently deliver tangible results that contribute to the success. Specialties: Customer & Market Analysis, Strategy Development & Implementation, Conversion Rate Optimization, Performance & Growth Marketing, Project Management. Career Highlights: ◦ Boosted awards applications by 355% compared to the last year, within four months. ◦ Increased newsletter subscribers database by 24% within two months. ◦ Attracted 11 new media partners per in-person conferences within three months. ◦ Cut paid advertising spend per E-commerce brand in DATCH and European regions by 36%, and increased Conversions by 48% within the first year of joining the company. ◦ Elevated affiliate sales revenue by 110% YoY without increasing budgets in 2022. ◦ Delivered high-effective SEO strategy for saving website positions in Google and Bing after websites migration to the new CMS platform and increased website visits by 25%. ◦ Cut ad costs by 76% and increased qualified leads by 36% within the first months of starting working with a local company. ◦ Optimized customer acquisition and retention rate outcomes by managing and integrating with digital marketing channels and techniques. I am an advocate for remote work and embrace the benefits and challenges that come with it. Want to know more about my experience, passion, areas of expertise, or the improvements I can make to your organization? I will be happy to connect!

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