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Hi 👋 I'm Kendra. I specialize in helping growth-stage SaaS companies achieve scalable, sustainable success. With 14 years of experience across agencies, in-house roles, and consulting, my expertise lies in creating integrated marketing strategies that not only drive revenue but also bring siloed teams together for seamless execution. I’ve worked with teams to refine go-to-market strategies, optimize customer journeys, and deliver high-impact campaigns that resonate with target audiences. As a fractional marketing leader, I focus on aligning cross-functional teams around shared goals, ensuring that marketing efforts are cohesive and aligned with business objectives. My approach combines strategic oversight with hands-on execution, enabling SaaS companies to navigate the complexities of rapid growth and build a foundation for long-term success. On this platform, I write about the day to day challenges and triumphs that working moms experience. I'm a dedicated wife, mother of 2, step mother of 2, mommy to 2 doodles, yogi, and aspiring chef. Learn more at kendrapennington.me
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