The Garage Hackers

Co-Founder

Goalplan SaaS

• Successfully transitioned from B2C to B2B marketing, improving understanding of extended sales cycles and enhancing collaboration with cross-functional sales teams.
• Achieved significant results in enhancing brand awareness and lead generation, collaborating with a dynamic team.
• Drove impactful marketing strategies, increased in click-through rates through strategic Google AdWords keyword optimisation, driving lead generation and customer acquisition.

Marketing Strategist

Base Entertainment Asia

• Managed sales pipeline effectively and implemented targeted group sales initiatives, achieving an increase in school and corporate sales.
• Cultivated global relationships with marketing partners and show presenters resulting in an increase in co-marketing opportunities and cross-promotions. 
• Utilised CRM Software, forecasting, analytics, and business intelligence tools to monitor ticket sales trends, providing actionable insights for decision-making.

Marketing Executive

Marketing Support Executive

National University of Singapore

• Social media content creation and copywriting for post
• Initiated and organized NUS Nursing's first ever Instagram Live for Open House 2021. Resulted in a 30% increase in application. 
• Regularly updated the @nus_nursing Instagram account by creating content to engage both existing and prospective students
• Produced and sourced for various candidate profiles to be featured on the Instagram page
• Video production of content including filming, pre-production and post-production

Digital Communications and Social Media Intern

• Assisted with the planning and execution of the 'Opening Nights' of each show
• Presented the Base Entertainment decks to multiple clients after creating and designing them 
• Expanded the organisation's prospective corporate clientele through research in potential markets

Marketing And Business Development Intern

Singapore Armed Forces (SAF)

• 9th Army Maintenance Base, 93 Forward Moving Depot
• Tactful organization and scheduling of duties for over 300 men
• Vetting and editing classified documents keeping attention to details

Technician Administration

Sony Pictures Entertainment

• Assisted with the organising of a large-scale marketing campaign
• Facilitated the smooth transition of channel rebranding 
• Created a new inventory system for the corporate merchandise

Marketing Intern

Motivated to continually develop my skills and grow professionally, I excel in driving business growth and crafting impactful strategies. My background spans various industries, including SaaS and live entertainment, providing me with valuable insights into both B2C and B2B markets.

During a year in Stockholm, I immersed myself in the entrepreneurial ecosystem, participating in events, webinars, and mentorship programs. These experiences enhanced my strategic thinking and reinforced my belief in the power of networking within business development.

My expertise includes Business Development, Marketing, Corporate Sales, Communications, and Product Management.

If you share a passion for these areas, let’s connect and explore opportunities for collaboration!

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Kerwin Chia's Linkedin Analytics

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Kerwin Chia's Linkedin Analytics