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Kimberley Allan

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International B2B marketing leader with a track record of delivering growth for SaaS/DaaS start-ups, turnarounds and large enterprises. A change agent and mobilizer, I have deep expertise in developing a marketing vision that drives tangible business results – including faster paths to revenue, greater brand value, differentiated product innovation and better customer relationships. I am energized by change and the power of the possible. I’m prepared to challenge the status quo, empowering teams to think big, work agilely and deliver creative solutions to problems. I’m fun to work with, and a great business partner. ACHIEVEMENTS -Turned around stalled 16 yr. old enterprise SaaS company to high growth market-leader in a highly resource-constrained setting. -Established Aravo as a category leader in existing and new market categories: recognized as a Leader by key analyst firms (Gartner, Forrester, Chartis, GRC 20/20). -At Thomson Reuters, brought together a diverse range of acquired product portfolios into a cohesive and compelling proposition for newly established GRC business. Grew revenue from $154M to $541M. -United and rallied multiple international marketing teams following acquisitions with a common vision – and developed award winning marketing centers of excellence. -Managed international teams of 50+ marketers and multi-million $ budgets -Built high performing marketing orgs from the ground up -Domain expertise and insight across many facets of GRC, including: ESG, Cybersecurity/Information security, ABAC, KYC/KYB/KY3P, operational resilience, supply chain resilience, data privacy, RCM, policy management, AML/fin crime etc. SKILLSET A full-stack marketer with a business mindset, who builds and nurtures high-performing, happy teams. Extensive experience in all aspects of marketing, including product marketing, demand generation, thought-leadership, corporate positioning, branding, integrated go-to-market plans, press and analyst relations, marketing communications and programs, web and digital marketing, SEO, sales enablement, direct marketing, channel and partner programs, field marketing and events, and bus dev. I love using data to understand business drivers and opportunities and to unlock actionable insights. I’m a valuable member of senior leadership teams, playing an active role in helping to define and deliver vision. Recognized domain expert in the Governance, Risk and Compliance space. Authored numerous whitepapers, blogs, surveys, and industry articles. Regularly chair and speak at international industry events.

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