Kim McNichol's Linkedin Analytics

With over seven years of experience in marketing and media, I am passionate about creating and executing innovative campaigns that connect with audiences across multiple platforms. As a Marketing Manager at Trusted Media Brands, I leveraged my expertise in project management and social media marketing to develop and execute strategies that increased exposure, engagement, and revenue for original streaming and social content. In my previous role, I developed, managed, and executed promotional social calendars for Streaming Originals, as well as social campaigns for TV/Series across Instagram Reels, TikTok, YouTube Shorts, and Facebook. I also built and deployed segmented email campaigns based on customer behavior using Klaviyo. Additionally, I project managed cross-functional teams and collaborated with internal and external partners to ensure alignment and integration of marketing goals and deliverables. I gained valuable experience and knowledge in project managing marketing campaigns for E-Commerce and NFT- Web3 & Blockchain campaigns Some of my recent achievements include producing a full 10-episodic series and successfully distributing it to Prime Video, onboarding creator talent from TikTok and YouTube with millions of followers/subscribers, and creating and maintaining a network of potential investors for future projects.