Krista Wierzbicki Todd's Linkedin Analytics

Marketing and Communications leader with deep experience and specific expertise in the promotion of technology products and services for global, industry-leading brands across consumer and enterprise. Storytelling, strategic communications, crisis and issues management, media relations and partnership building skills, with proven success creating and overseeing the execution of integrated marketing and communications plans that improve brand visibility and drive business results. Comprehensive understanding of traditional media, influencer relations, social media and digital marketing. My goal is to do meaningful work that drives the business with exceptional team members and partners. As a leader, it is my responsibility to set team members up for success with a clear vision, purpose and team identity and then we can accelerate together. Specialties: strategy and planning, narrative building and company positioning, media relations, influencer marketing, social media marketing, integrated marketing communications, relationship management and ROI metrics focused on insights to drive strategies.