Kristen Allen's Linkedin Analytics

Analytics and Marketing Director with strong skills in strategy and execution, data analysis and innovative product launches. Known for a unique ability to interpret data in ways that create strong brand vision and actionable marketing plans. Recognized as a strong collaborator with excellent strategic planning, team building and budgeting/forecasting skills. • Digital Analytics • Marketing Strategy • Product & Product Line Launches • Product Management • Budgeting and Forecasting • Advanced Analytics • Project Management • Customer Segmentation • Competitive Analysis • Catalog & Direct Mail Planning/Analytics • System Implementation and Conversion • CRM Management • SQL • Python • R • Google Tag Manager • Google Analytics • Looker Studio • Tableau • PowerBI My CliftonStrengths are: Learner / Achiever / Analytical / Responsibility / Harmony