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Kristina Harrington

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Technology strategically designed to grow your aftermarket parts and service over the life of equipment. ▶︎ 𝗞𝗘𝗬 𝗦𝗘𝗥𝗩𝗜𝗖𝗘𝗦: In today's fast paced digital world, dealers and customers expect equipment information at their fingertips. For that we've created Equip360. The most complete digital commerce solution for servicing equipment over its lifetime. By leveraging your ERP data and engineering 2D and 3D drawings you can easily equip technicians and buyers with the information they need to do their job. Each Equip360 module can be turned on over a phased approach and can be open to the public or used as a customer portal or dealer portal. The modules are the following: 1. eCommerce: price, product availability, quote, order, re-order, order status and pay invoices all online 2. Digital Parts Manuals: parts identification and access to operators manuals and maintenance instructions 3. Analytics: data driven insights that empower decision making and grow sales 4. Warranty & RMA: streamlining issues that happen during a valid warranty or return period 5. Product Configurator: simplifying the buying experience for custom equipment and service packages ▶︎ 𝗘𝗫𝗣𝗘𝗖𝗧𝗘𝗗 𝗢𝗨𝗧𝗖𝗢𝗠𝗘𝗦: - Easy for customers to buy 7x24x365 - Reduces cost per transaction by $8 per call/email no longer received - Allows more account representative ‘face time’ with more customers - Increases retention rate on aftermarket - Reduces order errors by nearly 100% - Actionable insights around customer searching and buying behaviors - Improves average order value by 3-5% ▶︎ 𝗪𝗛𝗔𝗧 𝗖𝗟𝗜𝗘𝗡𝗧'𝗦 𝗦𝗔𝗬: "In my experience, when I talk to other software developers I am never 100% confident that their solution will actually be valuable because I don’t feel they are really familiar with how we operate and what our values are. With the GenAlpha team I always thought that you knew that this was a good tool for us and you were just bringing it to us as a great step for our business. Which it has turned out to be." Peter Vance, International Sales Manager, Broce Manufacturing

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