Kunal Bhasin

SWOOD by EFICAD

Executed impactful SEO strategies, increasing website traffic by 55% and
improving search rankings.
Managed a community of 65 worldwide resellers.
Developed events in countries like the USA, France, Italy, Germany, India, Vietnam, and China.
Implemented effective digital acquisition tactics, resulting in a 20% sales boost.
Designed and executed communication plans to elevate global brand awareness.
Led brand positioning initiatives, ensuring a consistent and compelling digital
identity.
Creating account-based campaigns to improve lead qualification.
Executed social media campaigns, driving follower engagement and enhancing
brand recognition.

Global Marketing Lead

Responsible for setting up a complete marketing strategy including digital, events and press. 
Set up an SEO strategy to increase website traffic and organic acquisitions
Responsible for creating a content marketing strategy for the brand
Maintaining the partner relationship with more than 50 resellers across 40+ countries

Digital Marketing Specialist

Hopeless Nomad

Host at A Nomad's Way podcast on Spotify
Hopeless Nomad is based on the dream of 'Making Travel a Global Religion'. 
This brand brings together like-minded people who love to travel and wishes to spread their stories of travels by the minutes. 
A community of Expats, Travellers, and Nomads.

Founder

alf - thisisalf.com

1. Identify, develop, and evaluate the 360° marketing strategy based on clients' objectives and marketing trends
2. Promoting brand awareness with SEO optimization and improving web design
3. Creating 10+ landing pages with 15+ blogs to improve SEO ranking with external agencies & freelancers
4. Lead generation with weekly newsletter, guides, e-books and monthly webinars
5. Content creation for organic social media campaigns (LinkedIn & Twitter)
6. Managing community of existing clients and future prospects

Marketing and Communication Manager

L'Oréal

1. Strategized the launch of 2 services including strategies for awareness, promotion, SEO & Media (360° strategy) 
2. Increased the performance of Virtual Try-On service by 3X by processing over 600 shades of Make-up & Hair color of L'Oréal Paris
3. Boosted the discoverability rate to 25% and the avg time spent by 3X for 2 services launched by L'Oréal Paris 
4. Created a new dashboard for analyzing the performance of different services on different countries website
5. Facilitated workshops & trainings with countries and the make-up teams  for upskilling them on the set up of Virtual-Try on service

Global Services & Innovation Assistant

Botmind

At Botmind I was responsible for:
1. Strategizing and implementation of B2B marketing strategy
2. Social media marketing strategy and content creation (using Adobe suite) for Facebook, Twitter, and  LinkedIn
3. Increased the website traffic by 4X by creating V2 of website on WordPress
4. Created 360° awareness campaign which included SEO, Google Ads & Social media

Marketing Strategist

Reliance Mutual Fund

Major Objectives:
1. Brand Marketing through social media platforms majorly on YouTube and Facebook. 
2. Digital Content creation for various campaigns. Our team created a video that was going to be 
    uploaded on YouTube and also on the company's Facebook page.  
3. Implementing below the line communication strategies like direct mailing and cold callings. 
4. Worked on the project on the topic 'Liquid Funds', which was implemented in other marketing 
    campaigns
5. Worked with Brand activation team to facilitate sales traction
6. Was responsible for maintaining an online database of customers (Costumer relation management).

Marketing Assistant

Thank you for giving my profile a visit. Here is some information about me.
 
Passionate about inbound marketing and content creation, I would love to explore more about this field and gradually improve myself. A firm believer of Seth Godin's ideology, 'All marketers tell stories'. 

Entrepreneur, dynamic, passionate, hard-working, positive, autonomous and open-minded.

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