Vroomm Marketing

I lead a marketing agency that specializes in cold outbound campaigns, leveraging AI to craft hyper-personalized emails that consistently drive more meetings and sales opportunities for our clients.

Founder & CEO

Your Missing Piece LLC

As Co-Founder of Your Missing Piece LLC, I helped build a real estate wholesaling company focused on sourcing and closing residential investment deals across the Arizona market. Our core business centered on wholesaling off-market properties, but we also specialized in structuring a wide range of creative financing solutions—including cash deals, subject-to transactions, seller financing, and other innovative strategies to provide win-win outcomes for both sellers and investors.

I was deeply involved in acquisition strategy, deal analysis, and building strong relationships with sellers, buyers, and industry partners. This experience allowed me to develop a deep understanding of the Arizona real estate market, negotiation, lead generation, and investment structuring.

Co-Founder

LGCY Power

I specialized in selling solar energy systems directly to homeowners through door-to-door outreach. This role sharpened my skills in face-to-face communication, objection handling, and high-ticket sales, while giving me firsthand experience educating families on the financial and environmental benefits of switching to solar. I consistently generated qualified leads, built trust quickly, and closed deals in competitive neighborhoods.

Sales Associate

Solar Saver Technologies

Led a company focused on innovative direct-to-consumer solar-powered survival technology.

At Vroomm, we're building the premier go-to-market (GTM) agency for B2B entrepreneurs.

Our GTM Agency crafts and executes sophisticated outbound systems—leveraging AI-powered cold email and LinkedIn outreach—to boost your pipeline and drive revenue growth.

Discover our approach here (Our first email includes our "A-Z Cheatsheet" detailing Vroomm’s complete process):
https://vroommmarketing.com/best-cold-email-newsletter/

Ready to explore how we can integrate these outbound GTM strategies into your business? Visit our homepage and click "Get in Touch" to connect:
https://vroommmarketing.com/

27 Data Sources to Supercharge Your Prospecting:

1. Crunchbase

2. Shovels.ai

3. Built With

4. Latka

5. Store Leads

6. Clutch.co

7. PitchBook

8. Influencers Club

9. Clay

10. RB2B

11. Trigify.io

12. Serper

13. Zenrows

14. FireCrawl

15. Instant Data Scraper

16. Browse AI

17. Phantom Buster

18. Relevance AI

19. Instantly

20. Apollo

21. Google Maps Scraper

22. Scrapy Bird

23. Instagram Scraper

24. Trustpilot Reviews Scraper

25. Apify

26. Linkedin Sales Navigator

27. Ocean.io

🔥 Which data sources do you guys use for prospecting?

If you want to see more posts like this make sure to follow Kyle Dickson!!

Kyle Dickson

Founder/CEO @ VRM | Helping B2B Scale with Cold Email

Best Data Sources For Getting More Clients

I’ve sent over 1,000,000 cold emails…

Lately, a lot of people have been asking me how they can start sending cold emails too.

So, I put together a simple starter guide to give you a clear idea of where to begin.

Of course, there’s more to it than this—but I didn’t want to overwhelm you with too much at once.

Follow Kyle Dickson if you want the deeper breakdown on how to do the rest.

And drop a comment below telling me which part of the process you’d like me to go deeper into next!

P.S. If you want to save money on inboxes use Scaled Mail

How To Do Your First Cold Email Campaign

You can figure out exactly who is visiting your website.

Not just their location, gender, or age.

I’m talking about their name and business.

The exact information you need to identify someone so you can get their email or phone number.

These are the best leads—because there’s always a reason they’re on your website.

You don’t just visit random websites you’ve never been to before for no reason, right?

It’s the same with these people.

They’re on your site because they’re curious about what you do.

That makes it the perfect opportunity for you to create a personalized message and reach out with more info.

Top Tools:
Website Deanonymization: RB2B, Instantly, Vector
Sending Platforms: Instantly
AI Transformation & Automation: Clay


Did you like this?

If so, make sure to follow Kyle Dickson for more marketing strategies like this.

Turn Website Visitors Into Outreach Opportunities 

Top AI Agent Tools in 2025 Full Guide

Broke it down into:

1. AI Workflow Builders

2. AI Content Strategy Generators

3. Deep Research Agents

4. MCP Tools

5. AI SDRs

6. Automation Agents

7. Sourcing Agents

8. Sales Agents

If you like this post make sure to follow Kyle Dickson

Comment below which tool is your favorite!!!

Best AI Tools in 2025

I have sent over 1,000,000 cold emails

Here are 12 Cold Email Deliverability Protocols:

1. Warm up inboxes in Instantly for 3 weeks before sending emails from inboxes

2. Month-to-Month Inbox Rotation

3. 1:1 Inbox Ratio

4. Monthly Top-Up

5. 1:1 Cold to Warm Sending Ratio

6. Automated Performance Monitoring

7. Automated Swap-Out

8. Less Than 50 Emails Per Inbox/Day

9. 2 Domains Per Google Admin Account

10. 3 Inboxes Max Per Domain

11. Use Good Email Data Providers

12. Verify Catch Alls

🔥 Bonus Tips:
1. Configure Your DNS Records Properly (SPF, DKIM, DMAR, MX)
2. ESP Matching
3. AI Spam Check Email Sequences
4. Use Spintax in Cold Emails as much as possible
5. No images or links in first email
6. Ramp up warm emails

Do you want more posts like this?

Then make sure to follow Kyle Dickson for daily posts like this!!


🔥 Comment below what are your favorite deliverability protocols or challenges?

🧊 Check out Instantly for FREE today!!
https://lnkd.in/gS9qkQHp

12 Ways to Improve Cold Email Deliverability

Master The Most Powerful Marketing Tool In 10 Steps

🔥 Top 10 Things to Master:

1. Waterfall Enrichment

2. Clay Formulas

3. Claygent

4. HTTP APIs & Integrations

5. Getting Data Into Clay Tables

6. FETE Framework

7. AI Powered Personalization

8. Lead Scoring

9. Using Signals

10. Workflow Automation

🔥 Comment down below what has been the hardest thing for you to understand/learn in Clay or what your favorite thing about Clay is!!

Make sure to follow Kyle Dickson for more!!

LinkedIn

JSESSIONID

li_at

LinkedIn: Log In or Sign Up

10 Things You Must Know to Master Clay

I have sent over 1,000,000 cold emails

These are some of the best tools I've used in my tech stack

Email Finders
Top 3: Prospeo, Clay, Leadmagic

Email Senders
Top 3: Instantly, Lemlist, Smartlead

Data Enrichment
Top 3: Clay, FullEnrich, Lead Magic

Multichannel Outreach
Top 3: Lemlist, Unify, Apollo

Data Scraping
Top 3: Apify, Browse, IDS

Email Spam Tester
Top 3: Instantly, Mailreach Spam Tester, Mailgenius 

Intent Signals
Top 3: Common Room, Clay, Unify

Email Verification
Top 3: Prospeo, LeadMagic, Zerobounce


Let me know which ones are your favorites, or if you have any questions about this list!

Do you like this type of stuff?

Then make sure to follow Kyle Dickson for daily posts like this!!

These are some of the TOP INTENT SIGNALS to target in your Outreach Campaigns


🧑‍💼 Career and Role Changes
New job or recently promoted (e.g., within the last 90 days)
Left a company (for recruiting or new business opportunities)
Open to work (seen on LinkedIn or public resumes)
Started a new venture (founders, execs, etc.)


🗣️ Public Mentions and Engagement
Mentioned in the news or press releases
Spoke on a podcast or at an event (great for partnerships/sales)
Published an article or interviewed somewhere
Engaged with your brand (LinkedIn likes/comments, newsletter opens)


📈 Company Activity
Raised a new funding round
Hiring rapidly (high headcount growth on LinkedIn)
Job postings in relevant roles (signals growth or need)
New product launches or partnerships
Website traffic spike (can be tracked via tools like SimilarWeb)


🌍 Behavioral or Technographic Data
Visited your website (via reverse IP lookup or analytics tools)
Using competing tools (via technographics from Clearbit, BuiltWith, etc.)
Installed relevant software or integrations


🤝 Relationship and Network Proximity
Mutual connections or shared networks (e.g., same school or company)
Recently connected on LinkedIn
Referred by a mutual contact


📬 Outbound Engagement Triggers
Opened or clicked on previous emails
Replied to outreach but didn’t convert
Visited your Calendly but didn’t book


Drop a comment with YOUR favorite intent signals.
Repost or share with a friend if this list would help them.
Save for later so you don’t lose it! ✅

I send over 100,000 cold emails a month

Here is an easy 6 step process to follow to book more meetings in your business

1️⃣ Identify ICP
Description: Define your Ideal Customer Profile (ICP) based on industry, role, company size, intent signals, pain points to target the right audience.
Tools: Internal data, market research, persona templates

2️⃣ Scrape and Enrich Leads
Description: Scrape leads matching your ICP, enrich with data (including finding missing emails using Prospeo), and clean by removing duplicates or invalid entries.
Tools: Apollo & Apify (scraping), Prospeo (finding missing emails), Clay (cleaning)


3️⃣ Score Leads with Signals
Description: Score leads based on fit and engagement potential using intent signals & enrichment data.
Tools: Crunchbase, Common Room, Clay


4️⃣ Verify Emails with Waterfall
Description: Use waterfall enrichment with verification tools to ensure emails are valid and won’t bounce, maximizing deliverability.
Tools: ZeroBounce, Lead Magic, Prospeo


5️⃣ Personalize Emails with AI
Description: Leverage AI to craft tailored emails for each lead, incorporating enriched data and intent signals.
Tools: Clay & Chatgpt


6️⃣ Send Email Campaign
Description: Deploy personalized emails with follow-up sequences using an outreach platform.
Tools: Instantly, Lemlist, Smartlead

If you like this make sure to follow Kyle Dickson

What part of this process do you think is the most important part?

Do you want more sales?

Then you need to fully understand your ICP

Here is the step by step guide on how to form a perfect ICP:

1. Firmographics

2. Demographics

3. Psychographics

4. Technographics 

5. Pain Point Analysis

6. Goals & Aspirations

7. Trigger Events

If you like stuff like this make sure to follow Kyle Dickson

Comment below what you think are the most important things to form an ICP

How to Make The Perfect ICP

If you want to fail at cold email, make sure you follow this guide.

If you want to win…

Do the opposite of everything I tell you in this guide.

If you avoid the 20 mistakes I point out, you will succeed.

Make sure to follow Kyle Dickson if you want to learn more about cold email!

How to Fail at Cold Email

How to Get 100 Leads for Under $1,000 through Cold Email...


🔥 Sales Engagement Tool – Instantly ($97/mo) 🔥 

 This is the tool you'll use to send emails at scale.

🔥 Buy 10 Domains – Namecheap/GoDaddy (~$120 or less) 🔥 

 You’ll need 10 different domains to avoid damaging your domain reputation by sending thousands of emails from a single domain. You can use less domains you just won't be able to send as much volume. Each domain is $10/yr

🔥 Buy 30 Inboxes – Google Workspace ($252/mo) 🔥 

 Each domain will have 3 inboxes. At $8.40 per inbox, Google Workspace is one of the best options for email deliverability and inbox trust. You don't need this many, but if your serious about sending some serious volume I recommend that many!

🔥 Clay & Apify – Around $344/mo combined 🔥 

 Apify is great for scraping data from nearly any public webpage on the internet at low cost.

 Then I use Clay to clean, enrich, and validate the data. You can use other validation tools to reduce token usage in Clay, though some may require a subscription.


🔥 LLM Tokens for Personalization – Roughly $50 for 10,000 prospects 🔥 
 This can vary depending on the model you use. I connect an LLM via API to Clay to auto-generate personalized icebreakers for each prospect. These openers make it seem like I spent hours researching each person—because of how deeply AI can analyze and tailor messages.


That’s it!

Before you can start warming up your domains, the first step is to sign up with Instantly.

Click the link below to get started today: https://lnkd.in/gS9qkQHp

How to Get 50-100 Leads For Under $1000

How to make bank from cold email 

10,000 cold emails can change your life

Watch the video

Also make sure to follow Kyle Dickson if you like this kind of stuff

Top 10 Crunchbase Intent Signals to Improve Your Outreach

If you're not using intent signals in your outreach in 2025, you'll be left behind by those who do.

Here are the top 10 Crunchbase Intent Signals to use in your targeted outreach campaigns.

1️⃣ Recent Funding Rounds – Identifies companies that have secured new funding (e.g., Series A, B, or later), signaling financial capacity and readiness to invest in new solutions.

2️⃣ New Leadership Hires – Tracks hires or promotions of C-suite or key decision-makers (e.g., CMO, CTO), indicating potential shifts in strategy or priorities ripe for outreach.

3️⃣ New Product Launches – Detects companies launching new products or services, suggesting a need for supporting tools or partnerships to scale.

4️⃣ Tech Stack Changes – Reveals when companies adopt or switch technologies, highlighting pain points or opportunities to pitch complementary solutions.

5️⃣ Hiring Surges – Monitors significant increases in job postings or headcount, indicating growth and potential demand for your product.

6️⃣ Acquisitions – Tracks companies acquiring others, signaling expansion or new initiatives that may require additional tools or services.

7️⃣ Website Activity – Identifies spikes in website traffic or engagement (via integrations like G2 Stack), showing active research or interest in related solutions.

8️⃣ Competitor Product Usage – Detects companies using competitors’ technologies (via G2 Stack or BuiltWith), enabling targeted pitches to highlight your advantages.

9️⃣ Industry Trend Engagement – Captures companies engaging with trending topics or keywords in your industry, indicating research or intent to solve specific problems.

🔟 Revenue or Valuation Growth – Highlights companies with rising revenue or valuations, suggesting financial health and openness to new investments.

🎁 Here is the link to my newsletter where I have a little surprise for you after you sign up: https://lnkd.in/gwvfpidG 

🚨 Save this for later, so you can use these in your targeted outreach campaigns

I used to think cold email was about clever subject lines and long product pitches.

 Turns out, that’s exactly why my emails weren’t getting opened (or replied to).


After sending thousands of cold emails, here are 7 key tips I wish I knew when I started:

1. Define your ICP before you write a single line

2. Keep subject lines short + real

3. Preview text matters more than the subject line itself

4. Don’t pitch in the first 3 sentences

5. Personalize around challenges, not names

6. Make CTAs easy to say “yes” to

7. Lead with value before you ask for time

👉 Swipe through the carousel for the full breakdown.

Which of these tips do you think most beginners miss?

Make sure to follow Kyle Dickson!

7 Proven Cold Email Tips Every Beginner Should Know

My LinkedIn cold email strategy that books me an extra 20 sales calls a month

Want to know how to find the best leads?

Start by checking your competitors’ reviews on platforms like Trustpilot, G2, and Capterra. 

Scrape those reviews to gather the list of companies leaving feedback.

Next, enrich that data to get deeper insights about the companies and decision-makers.

Then, score them against your ICP to confirm they align with the type of customers you serve.

Once you’ve identified a fit, craft a personalized outreach message that speaks directly to their pain points—highlight how they weren’t satisfied with your competitor, and show how your solution is different.

This strategy is incredibly powerful for cold email because these prospects already have an unmet need. Your outreach becomes less of a cold pitch and more of an opportunity to genuinely help them solve a problem.

If you want more marketing advice like this make sure to follow Kyle Dickson

Comment down below your favorite outreach strategies!!

Turn Competitor Reviews Into Outreach Opportunities 

Best place to buy inboxes for cold email!!

Here’s a powerful 4-step FETE framework to create AI-personalized cold email campaigns that convert:

🔥 4-Step Formula

1. Find the Data - Start by sourcing high-quality leads to build your campaign foundation.

2. Enrich the Data - Layer on detailed insights like emails, LinkedIn profiles, and company info for precision targeting.

3. Transform the Data - Turn raw data into tailored email content that resonates with each prospect.

4. Export the Data - Seamlessly push your personalized lists to tools like Instantly for flawless campaign execution.

🔥 Bonus: Test & Iterate

Keep refining your approach based on results to boost performance.

🔥 What’s your favorite way to use Clay for killer campaigns? Let me know! 🚀

Follow This Process To Succeed On Clay

4 DNS Records You Need In Order For Your Cold Emails to Land in Inboxes

1. SPF
2. DMARC
3. DKIM
4. MX

Bonus Thing to Set Up: Domain Forwarding

Taplio

Kyle Dickson's Linkedin Analytics

's Best Posts (last 30 days)

Want to drive more opportunities from LinkedIn?

Taplio

.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Kyle Dickson's Linkedin Analytics

's Best Posts .css-qqfgvy{font-size:var(--chakra-fontSizes-md);}(last 30 days)

Want to drive more opportunities from LinkedIn?

Kyle Dickson's Linkedin Analytics

's Best Posts (last 30 days)