Lars Sander Matjeka's Linkedin Analytics

Executive Management | Board | CEO | CCO | COO | EVP | SVP | Commercial | Transformation | Turnaround | Digitization | Growth | Loyalty | Media | Subscription | Strategy | M&A | Leadership Solid experience with technology, SaaS and driving digital transformation, such as digitisation of the customer journey, new business models, volume strategy, loyalty programmes, activation of data and automation/optimisation via e.g. AI. Creates both economic and cultural growth and development from strong guiding principles and burning desires – e.g. initiation of all-new revenue streams, sales development, optimization, product development, M&A and strengthening of existing businesses, for instance via projects that run across the organisation. Ability to combine purpose and profit. Has extensive experience in scaling subscription business and commercial strengths within B2C/consumer business (e.g. distribution, marketing, loyalty, cross- and upselling) and B2B (e.g. solution sales and entry into commercial and strategic partnerships). Based in a foundation of needs, task and framework, agile leadership and communication are natural qualities that ensure followership, loyalty and fulfilment of goals. Clarity, relational competencies, execution power, passion, stakeholder management and strategic outlook are also distinctive characteristics. Keywords: subscription, customer centric, loyalty, AI, BI, SaaS, data, media, digital, technology, transformation, turnaround, M&A, b-t-b, b-t-c, strategy, leadership, CxO, CEO, CCO, COO, commercial excellence, communication, board, executive management, business development, organizational development, sales, advisor, public speaking.