Laura Jones's Linkedin Analytics

With thirty years in public relations and digital marketing, I’ve worked with big brands like Boots, Sainsbury’s, NHS, Unilever, JVC, Casio, Whitbread and the New Zealand Tourism Board. Starting in PR agencies and transitioning to digital as the landscape changed, I now specialise in social media, email marketing, and website management. My PR background informs the strategies I use, merging traditional expertise with digital tactics. My approach ensures that campaigns are innovative as well as being strategically sound. I also specialise in crisis communications, creating strategies that help brands manage challenges gracefully while maintaining their reputations. If you’re looking for strategic guidance to amplify your digital presence or manage communication challenges, please do get in touch. Areas of Expertise Social Media: Expertise in marketing, strategy, daily management, community management and consulting to optimise engagement and grow audiences across various platforms. Digital Content Development: Skilled in copywriting and creating content that engages audiences and drives interaction, using compelling narratives tailored to your brand’s voice. Email Marketing: Specialises in designing personalised campaigns that transform leads into dedicated supporters, with a focus on measurable outcomes. Website Management: Experienced in both building and managing websites, ensuring they provide seamless user experiences and consistently meet brand objectives. Crisis Management: Proficient in developing and implementing strategies that effectively manage communications during critical situations, protecting and enhancing brand reputation.