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Vision. Precision. Legacy. I’m a global strategist, brand architect, and philanthropic leader dedicated to helping individuals and organizations turn their potential into power—and their vision into legacy. As Managing Partner & COO of Brandbeat Global, I’ve led high-level branding campaigns, investor strategies, and business development initiatives across luxury, tech, media, hospitality, and philanthropy. I believe that branding is more than image—it’s identity, and the right strategy builds empires. From boardrooms to ballrooms, I bring a unique intersection of business, etiquette, and impact. As founder of the International Ballroom Dance Industry Association (IBDIA), I’ve created a global hub for dancers, coaches, and organizations to grow, monetize, and collaborate at scale. Inspired by a multigenerational legacy of giving, I produce world-class philanthropic events and strategic campaigns that raise awareness, shift culture, and move capital toward meaningful causes. What I Bring to the Table • Strategic Branding & Market Positioning • Executive Coaching & Personal Brand Development • Fundraising Campaigns & Investor Pitch Strategy • Global Event Production & Philanthropic Campaigns • Luxury & Lifestyle Marketing • Public Speaking & Media Relations • Cross-Cultural Etiquette & High-Stakes Communication • Community Building & Legacy Planning Whether you’re launching a brand, scaling a movement, or redefining your narrative—I build brands and businesses that make people feel something and do something. Let’s create something unforgettable. Contact: Lauren@LaurenLaPointe.com Web: LaurenLaPointe.com | BrandbeatGlobal.com
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Why is the ballroom dance floor one of the best classrooms for entrepreneurs? Let's explore. Competitive ballroom dancing demands precision, adaptability, and a deep understanding of rhythm—skills that are strikingly similar to successful entrepreneurship. Just like dancers anticipate their partner’s next move, business leaders must foresee market changes and customer needs to stay ahead. The physical and mental discipline required in dance translates seamlessly to tackling business challenges with resilience and grace. In both fields, continuous learning and improvement are key. How do you apply your extracurricular passions to sharpen your business acumen? Share your experiences below! #Entrepreneurship #BallroomDance #LeadershipSkills #Adaptability
Is your brand ready for the next level? 🚀 While many entrepreneurs focus on immediate gains, true success lies in crafting a legacy. Branding isn’t just about recognition; it’s about creating a lasting impact. From luxury goods to high-stakes investor meetings, your brand story can be the bridge between where you are and where you aim to be. Are you investing in your brand’s future or just its present? Let’s discuss how you're building a legacy through branding. What steps are you taking today to ensure your business resonates tomorrow? Share your thoughts! #BrandLegacy #StrategicBranding #EntrepreneurMindset #FutureFocused
🌟 What does it mean to truly leave a legacy? 🌟 In the world of entrepreneurship, legacy is not just about the wealth or businesses you build; it's about the lasting impact and inspiration you leave behind. As many successful leaders will attest, your legacy is crafted through daily actions, values, and vision that resonate beyond your tenure. 📝 Here are a few thoughts on building a meaningful legacy: - Embrace innovation and adaptability as cornerstones of growth. - Foster genuine relationships—people remember how you make them feel. - Dedicate time to philanthropy as a testament to your commitment to positive change. Reflect on how you want your legacy to be defined. Are your current actions aligning with that vision? Share your thoughts below! 💬 #LegacyBuilding #Entrepreneurship #MakeAnImpact
$3.6 Trillion. One Region. Three Days. The Middle East just reshaped the future of global power and opened the door to the next wave of business expansion. Following a historic visit, President Trump secured investment commitments that now surpass the GDP of the UK. This wasn’t just diplomacy. It was a masterclass in deal-making. → 🇦🇪 UAE: $1.4 trillion → 🇶🇦 Qatar: $1.2 trillion → 🇸🇦 Saudi Arabia: ~$1 trillion The region is now the epicenter of innovation, capital, and influence. Global leaders like NVIDIA, Tesla, Amazon, OpenAI, BlackRock, IBM, Boeing, and Blackstone were present for good reason: 1. U.S. & UAE to co-build the world’s largest data center outside the U.S. 2. Sanctions lifted on Syria massive new markets open 3. Saudi’s HUMAIN poised to rival OpenAI 4. Qatar & UAE leading Syria’s reconstruction 5. UAE’s G42 scaling globally to lead the AI race This is a once-in-a-generation opportunity for U.S. companies to expand into the Gulf. At BrandBeat Global, we specialize in guiding brands into the Middle East with strategy, cultural fluency, and execution on the ground. From market entry to regional positioning, we connect U.S. companies with capital, credibility, and clients. With headquarters in Dubai and offices across Saudi Arabia, Qatar, Bahrain, and the United States, we’re where you need to be before your competitors get there first. Let’s talk global expansion. Visit BrandbeatGlobal.com or DM us to start the conversation. Shafaat Hashmi #MiddleEastInvestments #GCC2025 #GlobalExpansion #TrillionDollarDeals #BrandbeatGlobal #USBusinessAbroad #Vision2030 #UAEInnovation #SaudiVision #QatarBusiness #DealMaking #InternationalBusiness #AILeadership #CrossBorderGrowth #MENAOpportunities #BusinessStrategy #GulfRegion #MarketEntry #BusinessDiplomacy #GlobalScaling
Saudi Arabia is not just unlocking investment — it’s redefining what’s possible. With over $3.3 trillion in active opportunities across energy, tourism, logistics, tech, and beyond, the momentum behind Vision 2030 is undeniable. At BrandBeat Global we sit at the intersection of strategy, storytelling, and scale — helping founders, companies, and government initiatives shape their brand identities for global reach and investor confidence. Our Chairman Shafaat Hashmi, also at the helm of one of the region’s most forward-facing investment firms, ensures we operate with deep insight into what investors seek — and what markets demand. From pitch decks to nation branding, from startup launches to sovereign vision, Brandbeat Global is proud to be part of the engine that’s helping turn ambition into action across the GCC and beyond. #BrandbeatGlobal #Vision2030 #InvestSaudi #GCCGrowth #StrategicBranding #FDI #InvestorReadiness #EmergingMarkets #NationBranding
What's the secret sauce that fuels successful entrepreneurship? 🌟 In the world of startups and established businesses alike, it's a delicate blend of innovation, resilience, and strategic branding. Entrepreneurs often find their greatest success when they balance creativity with a laser-sharp focus on their brand's core identity, values, and promise to consumers. This isn't just about having a fancy logo or catchy slogan—it's about creating an experience that resonates deeply with your target audience. It's crucial to remember that brand building is an ongoing process. How are you ensuring your brand evolves with consumer expectations while staying true to its roots? Your thoughts could illuminate the next breakthrough in this ever-evolving landscape. #Entrepreneurship #Branding #Innovation #BusinessGrowth
If you're an entrepreneur looking to secure funding for your startup, this is a must-read. 🌟 Discover valuable insights and practical tips on handling investor interactions with grace and finesse, minimizing potential obstacles along the way. 🤝✨ From mastering the art of the pitch to fostering lasting relationships, this blog offers essential guidance for navigating the complex world of funding with confidence. 💰💼 Don't miss out on these game-changing strategies—read the blog today and unlock the key to successful funding! 🗝️💪 #Entrepreneurship #FundingSuccess #InvestorEtiquette #StartupTips #BlogPost
I’m thrilled to share a recent feature in BizWeekly that highlights my journey from the elegant world of competitive ballroom dance to my current role as COO and Managing Partner at Brandbeat Global. The article explores how discipline, resilience, and creativity honed on the dance floor became the foundation for building meaningful, high-impact brands across industries and continents. It’s a reminder that every step we take, even in a completely different field can prepare us for something greater. A big thank you to BizWeekly for sharing this story, and to everyone who’s walked this path with me. 📖 Read the full article here: https://lnkd.in/gfzFgfPa #Branding #Leadership #BusinessWithPurpose #FromDanceToBoardroom #BrandbeatGlobal #WomenInBusiness #Entrepreneurship #LegacyBuilding
Great products need great presentation. 🛍️ Discover how visual merchandising can transform your retail space and boost sales. From layout to lighting, learn what drives customer engagement. Check out the article now to elevate your retail strategy! #VisualMerchandising #RetailSales #CustomerExperience #StoreDesign #RetailStrategy
Your website shouldn't just look good—it should work hard for your business. 💻 Discover 5 secrets to designing a website that not only attracts visitors but converts them into loyal customers. Check out the article now to start turning clicks into clients! #WebDesign #ConversionOptimization #DigitalMarketing #BusinessGrowth #WebsiteTips
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