Laurenn Cutshaw's Linkedin Analytics

𝗔𝗕𝗢𝗨𝗧 𝗠𝗘 ➡️ Seasoned marketing executive with 14+ years of experience in brand marketing, go-to-market strategy and process and people leadership for venture-backed start-ups and enterprise brands. ➡️ Successful track record taking products from concept to launch in rapidly evolving ecosystems, and responding to changes in market, competitor and customer behavior with agility. ➡️ Deep expertise in health and wellness, multi-location retail, medical aesthetics and technology. 𝗪𝗛𝗬 𝗜 𝗟𝗢𝗩𝗘 𝗠𝗔𝗥𝗞𝗘𝗧𝗜𝗡𝗚 Marketing is a series of cohesive brand moments, big and small, that delight and engage customers over time. It is about finding new and creative ways for the brand to express itself, and recycling the tried and true. It is understanding the cultural and competitive landscape, and the courage to take big swings when the moment calls for it. It is a deep partnership with product, support, sales and other cross functional partners. Marketing is meticulous planning, constant measurement, efficiency, and obsessing over the details – from launch to loyalty. For these reasons and more, I love marketing.