Brandimpact

Ik stel marketingstrategieën op voor B2B klanten op basis van interviews, een zoekwoordanalyse, audit, en concurrentieonderzoek. Hierbij bepaal ik de tactieken die we de komende 6 maand samen willen uitproberen, alsook hun insteek en (creatieve) uitwerking. Daarnaast doe ik ook nog wireframing, copywriting, webontwikkeling en contentcreatie waar nodig, en geef ik content- en positioneringsworkshops.

Creative Strategist

Bothrs

Nearly everything you can find about Bothrs on the internet was made by me. I've created and shared hundreds of social media posts, articles, emails, carousels, videos, ads, case studies, landing pages, and white papers. To manage this, I had be become knowledgeable a bunch of topics relevant to the high ticket B2B space. Think agile innovation processes, product strategy & psychology, design thinking, cross-platform development (Expo & React Native), generative AI, mHealth & MDSW, ecommerce platforms, best practices in UX/UI etc. Outside of the social media channels and the personal profiles of both founders, I also managed the website, (virtual) events, and the marketing activities and workflows in Hubspot.

Content Lead, Technical Copywriter & Strategist

DEMOCRAZY

I joined the DEMOCRAZY team to help set up and run the production of 30-something concerts. Later on I did this independently as well. Before every event, I'd take care of communication and alignment with tour managers, artists, caterers, technicians, and venue hosts. During each concert, I was primarily concerned with building the stage and setting up a backstage, welcoming artists and personnel, tidying up some paperwork, and putting out small fires.

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