Lee Hill's Linkedin Analytics

Are you a leader or a follower? We work with individuals and businesses who are striving for growth, who are customer obsessed, and get that by being so they will achieve growth faster whilst retaining larger profits. They want to be market leaders, not followers. They want that competitive edge that keeps the competition at bay. They want to be the best in class. This doesn't mean they want to dominate things globally, being the regional market leader may give them what they want out of their personal life. They get that growth is a process, it’s not linear, it's complex, and it requires a work ethos of working with pace, precision, and purpose. Is this you? If so, come aboard. Becoming customer-obsessed to develop your competitive edge By engaging more with your customers we will uncover how you can solve their problems better than your competitors. We will then help you not only acquire more customers but also retain them for longer. In our mind, this is the best way to scale. Certainly the easiest way. We will then execute activities to achieve your short and long-term ambitions. Goals that should be wrapped around your personal life plans. Share with us your dreams so we can show you how to achieve them. This will see you move from being focused on revenue to a better metric which in our mind is customer lifetime income (CLI). Market followers vs market leaders Moving from having a surface-level understanding of your customers to being customer-obsessed and having a deep understanding of them. Moving from only having clear plans on how to acquire new customers to also having plans on how to retain more customers. Move from only having one key lever to acquire more customers to having several levers such as driving more quality traffic, improving web conversion rate, cross-sell and upsell opportunities, and retention. The concept is that with marginal improvements in all these areas, the compound impact will see you achieve more in less time for less budget. Move from being revenue-focused to customer lifetime income-focused. This will reduce your cost per sale whilst driving more income from every customer you have by producing services and products that are of real value and then marketing to them in a way that will show how you are solving their real problems better than your competitor. Ready to become a leader? If so get in touch so we can learn more about your ambitions and how we could help you achieve them.