Leslie T.'s Linkedin Analytics

I have a deep passion for working with internal and external clients to develop, market, sell and support innovative solutions that drive revenue and make the world a better place. Through deep empathy, curiosity, creativity and infectious enthusiasm, I have a track-record of driving trajectory changing outcomes in complex industries such as SaaS, fintech, education and telecommunications. I specialize in all aspects of go to market strategy including product development, demand generation, sales enablement, retention, customer support, process design and resource management. I have led a variety of product launches, sales enablement, operations and marketing initiatives in consumer and business segments. I'm fascinated by the intersection of humans and software, and how to remove friction. Qualifications: • 15+ years of experience in product marketing, sales, operations and product management. • Able to translate complex technology into understandable messaging that engages prospects. • Familiar with marketing automation platforms (ex. Pardot) and CRM platforms (ex. Salesforce, MS Dynamics). • Build advisory networks and gather qualitative and quantitative data through research projects and survey tools like Qualtrics or SurveyMonkey. • Proficient in data analysis using Excel, Tableau, and Salesforce. • Authentic and persuasive communicator who can design and deliver presentations to executives and large groups of 100+. • Proactively finds insights and ideas through analytics, research, creativity and strategic thinking. • Able to optimize marketing ROI by balancing cost per lead, close rate and overall campaign expense. • Knowledge of how to streamline processes to drive product-led growth, sales and retention. • Proven track record of influencing for results and building relationships with internal and external stakeholders. • Experience leading and developing teams with and without formal authority as well as being a hands-on contributor. Capabilities: sales operations, sales strategy, business strategy, product management, lead nurturing, product development, digital marketing, marketing automation, CRM, campaign management, financial analysis, forecasting, creative design, competitive positioning, web content management, sales training, direct marketing, event management, media planning, market research, process engineering, project planning, creative brief and proposal writing, public relations, strategic target marketing, sales collateral development, product roadmap, sales enablement, and product development planning