Loxo

Head of Brand and Content

Refine Labs

Senior Copywriter

Real Thread

Copywriter & Strategist

I reported directly to the CEO as the organization's head of marketing during my tenure. I managed a small-but-mighty team focused on finding creative/strategic ways to both secure new business and steward existing customer relationships. Specialized in brand strategy, copywriting, creative direction, strategic partnerships, social responsibility efforts, SEO, lead management, email & social media marketing, etc.

Marketing & Content Manager

I help brands find and tell good stories by creating compelling copy/content for a variety of clients—ranging from large-scale corporations to non-profit organizations, developing companies, and beyond.

Brand Strategist and Copywriter

Orlando Ballet

Developed/maintained strategic partnerships with community members/organizations, planned and executed a wide variety of events (from large-scale fundraising events like galas to smaller cultivation/donor recognition events), executed direct appeal fundraising campaigns, identified and cultivated both individual and corporate donors, oversaw event committees and affinity groups (such as OB's young professionals group), managed organization's active volunteer base of parents and community members.

Corporate Development Officer

Education Foundation of Osceola County

Raised over $360,000 annually to support the foundation's programs. Built strategic relationships with community partners to increase organization's capacity to serve more children. Wrote and edited all outgoing content for the organization—from creative marketing materials to formal press releases, etc. Represented the organization at community events. Established and managed all social media pages.

Communications and Grants Manager

TL;DR: Skilled communicator, leader, and strategist. Passionate about stringing words together. Data-inspired creative (that phrase doesn't have to be an oxymoron 😜).

A bit more detail: 
I am a dynamic visionary and dedicated team player skilled in creative direction, brand strategy, leadership, copywriting, and content management. I love breathing new life into tired things and using words to compel an audience to engage/feel/give/do. I'm really good at cutting through the marketing jargon NOISE and helping you focus in on what matters most: knowing your customers (and their needs), and making sure you know how to talk about your product in a way that resonates. 

In my personal life, I am a mental health advocate and a certified weirdo who loves her cats—Ethan & Pino—way too much. If I don't know you yet, I probably want to—so feel free to reach out!

SAMPLES, STORIES, AND MORE: 
www.lexcwins.com

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Lex Winship

What is Lex talking about?

Want to drive more opportunities from LinkedIn?

Lex Winship's Linkedin Analytics