Staffing Industry Analysts

• Create varied marketing materials for company editorial, research, conferences, who’s who lists, and news
• Develop and execute annual as well as ad hoc communications plans targeted to internal and external stakeholders
• Complete media and public relations activities including executive team interview coordination and fielding data requests
• Assist with managing company LinkedIn, Twitter, and Instagram accounts including content creation and onsite event posting
• Developed and edited content for upcoming website re-launch

Marketing Communications Manager

Storyteller Symphony

Storyteller Symphony creates engaging and impactful communications to ensure that meaningful stories are told. Those communications can be anything from articles and press releases to social media and speeches. 

Our goal is to tell as many stories as possible and fill the world with the music of beautiful words. A symphony composed by a skilled storyteller.

Chief Storyteller

Milwaukee Journal Sentinel

• Conduct interviews with Milwaukee area organizations and individuals
• Write articles for special sections, including Top Choice, Nurse of the Year, and Newspapers in Education

Freelance Writer

• Generated article and other content ideas for several special sections
• Helped manage production of the weekly Home section as well as several additional special sections
• Edited articles from freelance writers, advertisers, and industry experts
• Coordinated writing and photography assignments

Advertorial Coordinator

VISIT Milwaukee

• Completed media and public relations activities including on-air interviews and press conference coordination
• Developed and executed annual and ad hoc communications plans targeted to meetings and conventions media as well as group tour media
• Developed key messages and talking points for VISIT Milwaukee executives and staff, including interview prep and speech writing
• Created detailed itineraries and conducted media tours for journalists to experience the city and identify story opportunities
• Managed company LinkedIn including post strategy and content creation

Communications Manager

Athena Communications - Public Relations & Government Affairs

• Wrote blog, e-newsletter, and other content for monthly communications
• Created client presentations, strategic planning documents, and more communications projects as clients requested
• Developed RFP responses and grant applications for clients

Freelance Consultant

2020 Democratic National Convention Committee

• Served as a liaison between the committee and the city’s convention visitors bureau for the 2020 DNC during the COVID-19 pandemic
• Crafted communications for the committee housing department including email correspondence, talking points and newsletters to area hotels
• Provided public relations and media relations assistance to the DNC communications team

VISIT Milwaukee Liaison / Communications Manager

Northwestern Mutual

• Led production of digital and print publications including writing assignments, editing, stakeholder review, publishing, and distribution
• Consulted to internal clients on digital and print content strategy utilizing data analysis and audience insights
• Developed and executed communications plans for company leaders, departments, and teams
• Provided social media strategy, writing, and monitoring support during company conferences

Content Manager

UnitedHealthcare

• Developed initial content for corporate-created marketing materials, such as brochures, advertisements, letters, banners, posters, and newsletters
• Coordinated drafting, approval, and distribution of marketing materials between multiple local departments and corporate communications
• Designed, wrote, edited, and distributed local marketing materials such as fact sheets, event flyers, presentations, and newsletters

Communications Specialist

Kaplan Higher Education

• Performed outreach to prospective students through phone campaigns, targeted mailings and school admissions events
• Conducted current student and graduate relationship management
• Organized admissions events, such as open houses and student orientations

Admissions Representative

PrideFest Milwaukee

• Wrote and edited content for community publications and festival website
• Produced materials for media, entertainers and sponsors
• Co-organized media tours and interviews at the annual festival

Assistant Communications Director

Communication, in all its forms, appeals to me because of my strong interest and skill in research, writing, editing, public releations, marketing, social media and event management.

The opinions expressed on this site are my own and do not necessarily represent the views of my employer.

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Lindsey M. McKee's Linkedin Analytics

Lindsey M. McKee

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Lindsey M. McKee

Want to drive more opportunities from LinkedIn?

Lindsey M. McKee's Linkedin Analytics