Ling Koay 🐰's Linkedin Analytics

Hello, I’m Ling. I’ve spent the last twenty years in my career building brands for B2B companies and driving growth through marketing. I do this by helping your brand think clearly, respond creatively. With brand being in the front seat, I help you win two wars: the war of innovation and the war of talents. As a B2B marketing leader, advisor, writer and speaker, my superpowers lie within B2B brand building, growing businesses through unconventional but effective strategies, and maximizing the ROI of creativity. I led the journey at ReadSoft, Edgeware and Oneflow that transformed the brands from mediocre to award-winning brands. Work with me to win the battles of attention, trust and preference. —— Currently I lead the brand, company messaging and communication of Oneflow, a beloved SaaS contract automation platform that makes working with contracts feel like magic for tens of thousands users worldwide. My role at Oneflow includes: - Drive differentiated messaging across digital experiences for the brand - Craft narratives and product storytelling around a common company narrative and value proposition - Drive consistent messaging across our paid, earned, shared and owned channels - Elevate key campaigns and thought leadership content I’m very grateful I get to work with what I love. My dad has always said, find a job you love and you’d never have to work a day. Other than that, I hate getting too comfortable. I'm always pushing the boundaries. I love bubbles, podcasts, and creating content on the Internet. https://linktr.ee/lingkoay #marketing #saas #brand #b2b