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Experienced and commercially-minded head of marketing with strong skills in communication strategy, branding, data driven communication, customer focus, POS, digital marketing, category management, B2B, B2C, and budget management. I have worked in most of the value chain, from the vague idea phase of a product's life thru NPD, production, logistics and not least marketing in stores and in a broad variety of media channels. I like it when things get a little nerdy and technical! And I love the challenge of making the technical aspects accessible to all types of target groups.
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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