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Lorenzo Troglia

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Hello there, I'm Lorenzo, a digital marketing professional with a passion for driving business results through creative and data-driven strategies. Currently, I'm working as a Digital Marketing Specialist for Genpact, where I provide consulting services for TikTok Ads Manager. In this role, I help brands develop marketing strategies that result in increased sales and brand awareness. With a Bachelor's degree in Economics and Statistics from the University of Turin and a Master's degree in Data-Driven Marketing from NOVA IMS in Lisbon, I have a strong foundation in both the analytical and creative aspects of digital marketing. My education has given me a broad knowledge base, including topics such as digital analytics, e-commerce, brand management, business intelligence, marketing innovation, social media analytics, marketing engineering, SEO, and digital transformation. To further my skills, I've also earned certifications in Google Analytics, Canva, Adobe Premiere, and Python-DataCamp. My proficiency in these tools has enabled me to create and optimize marketing campaigns that drive meaningful results for clients. In addition to my professional experience, I've also worked as a video content creator, producing advertising content related to events, sports, food, and music. My experience in video production has given me an eye for visual design and an understanding of how to create engaging content that resonates with audiences. I'm fluent in English and Italian, with intermediate proficiency in Spanish and Portuguese. My multicultural background and experience studying abroad have made me open-minded and adaptable, allowing me to work effectively with teams from diverse backgrounds. As a digital marketing professional, I'm always seeking new ways to stay ahead of the curve and deliver results for clients. I'm passionate about using data to inform creative decisions, and I'm committed to delivering high-quality work that meets or exceeds client expectations. If you're looking for a creative and data-driven digital marketing professional to help take your brand to the next level, I would love to hear from you. Let's work together to create marketing strategies that drive real results and help your brand stand out in today's digital landscape.

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