Luca Gunnar Sander's Linkedin Analytics

Looking for someone to take over your email marketing strategies? Here's what you need to know: To have a high performing email marketing strategie, you will require more than standard offers. You need to get your customers subscribed to your list: - Use OptIn Forms where you offer your customers some kind of benefit You have to set up at least 3 flows to just cover the basics: - Welcome Series: you let your customer know who you are and what values you stand for - Abandoned Checkout Series: if a customer starts a checkout, but doesn't complete it, you should remind him of that with 2-3 emails - Post Purchase Series: Let the customer know you are thankful for his purchase. If needed include instructions on how to use the product. After a week you can ask for a review or feedback And then you are still only half way there, you still have to send out campaigns to you list: - Send at least 3 emails per week (not all should be offers, introduce your list to you team, let them know about events, give them value and inform them about sales) - segment you list to maximise deliverability and conversion, don't spam your whole list Now you have to A/B Test your flows (you should have 10+ flows, but 3 are a good start), you need to design your emails, plan your campaigns, etc. If you do all that, you laid a great foundation. And if all of that sounds like a big task to do, feel free to book a FREE strategy call with me at https://calendly.com/bulkup-marketing/strategy-call or send me an email to lsander@bulkup-marketing.com I am happy to hear from you.