Adaptiv Media

Agency by day, Publishing Portfolio & CPA Advertising by night.

We exclusively work for CPG brands doing over 100 sales a day.

What we do:
CPA Advertising: We run and pay for the ads, you pay us a fixed commission per sale. Our usual channels are: Meta, Google, Native & Pinterest.

Publishing: We setup niche content sites to promote your product using our proprietary, inhouse-built AI tools.
 
Cashflow Optimization: A unique approach to Conversion Rate Optimization, which includes running experiments to boost AOV & LTV. Some results include:
- 47% increase in profits-per-sale
- 31% lifts in sitewide Conversion Rate
- 36% increase in Earnings Per Click
- 74% reduction in Cost Per Acquisition.

Some clients we've worked with:
Onnit, Natural Stacks, Momentous Supplements, Kushae, as well as specialized consulting for a few agencies that you definitely know 😉

CPA Advertiser

MarketerHire

Fractional CMO & Growth Marketer under Marketerhire.com; helping growing SaaS and Ecom put in the infrastructure and strategy to grow, building out marketing teams, and leading their customer acquisition efforts on Meta, Search, and Native Ads.

Fractional CMO | Growth Marketer | PPC & Social Advertiser 

Our Forest

Side Project. Climate action with every transaction. Plant a tree with every sale, service, signup, download, and more — at only 33c a tree.

We have partnered with plant sites in 9 countries that have suffered severe environmental destruction. 

Through reforestation, we're helping to restore critical ecosystems and create fair-wage reforestation jobs in communities that are facing extreme poverty due to climate change.

Co-Founder

GrowthMentor

100+ 5 star reviews.

Helping marketers and founders gain clarity with marketing their business. I focus on Conversion Rate Optimization: helping business improve their customer acquisition and retention strategies (whether that is optimizing landing pages, email sequences, product pages, or signup flows). 

You can talk to me here: https://app.growthmentor.com/lucas-mondora

Community Mentor & Board Advisor

Voltn

Voltn is a Shopify Growth Agency. My role was overseeing the strategic planning, execution, and ongoing optimization of clients’ customer acquisition, retention and loyalty programs. 

- Directly responsible for acquisition efforts across multiple channels including Paid Search, Email Automation, and Website Optimization.

- Managing and properly briefing designers, developers, and copywriters to quickly produce high-quality, client-approved work with minimal rounds of iteration.

- Managing teams of Facebook Ads, Google Ads, and SEO specialists to hit KPIs.

- Led Shopify website builds redesigns for established clients and new brands entering the market.

- Grew a new online specialty grocery store from scratch to over $110k/mo in 18 months with >$200,000 TTM profits with an omnichannel marketing campaign.

- Increased a premium pet furniture brand’s monthly revenue from ~9,000€ to 56,000€ per month in 3 months with an omnichannel marketing campaign.

Ecommerce Growth Marketer

Lucas Mondora

Working with many SaaS and Lifestyle Ecommerce businesses on Search Ads, website redesigns, and funnel CRO, email marketing, brand positioning, and landing pages.

- Managing Paid Search and Display Campaigns with up to $125K/month ad budgets, utilizing smart bidding strategies, inmarket, affinity, and customer match audiences, and adapting campaigns to major product changes.

- Managing designers, copywriters, and developers, enabling them to create assets that meet market and client standards.

- Collecting and analyzing customer information via interviews, surveys, review mining, and more to optimize messaging and brand positioning.

- Optimizing UX and Product Messaging on wireframes and websites via user testing, AB testing, heatmaps, and onsite polls.

- Conducting paid CRO audits for Tech and D2C brands to help them uncover opportunities and build a testing roadmap for the next 3-12 months. 

- Configured robust web analytic reports involving user segments, conversion paths and different attribution models that tracked core campaign KPIs displayed in dashboards for key stakeholders.

Noteworthy results:
- Scaled PPC signups by 186% in 4 months for an Online Finance & Payment Tech Unicorn (4B valuation), while reducing CPAs by 13%.

- Achieved a 400% lift in website conversion rates with a website redesign and rebranding, involving customer research to improve messaging, wireframing with UX and CRO best practices, using limbic mapping to guide visual branding visual and photoshoots.

- 2X’d a funnel’s lead-gen conversion rate for an Edtech client while improving the sales experiences, attributing to well over $500,000 in extra revenue that year and a 60% faster sales cycle. 

- Grew a client’s store from 2k a month to 75k a month in a new, high competition, low-trust market using website and email optimization, various acquisition channels, and offers for TOFU, Referral and Revenue optimization.

Freelance Marketer & CRO Consultant

Web Profits

Responsible for strategizing and implementing Acquisition & CRO campaigns for up to 12 B2B Service, Software & Tech businesses in Australia and USA. 

- My roles included managing PPC campaigns, strategizing, building, and optimizing email sequences at various stages of the customer lifecycle, writing and optimizing landing pages, websites, and working closely with the design and development teams to meet project deadlines.

- Managing PPC ad spends of up to $60k/month per client in international and even non-english speaking markets.

- Implemented highly-segmented customer acquisition campaigns utilizing paid social, paid search, social, display, google shopping, DSPs (Criteo & Adroll) and native ad networks.

- Fixing, installing and configuring Website Analytics, Tag Manager, Onsite Behavior and Campaign Tracking Softwares.

- Strategized and developed go-to-market strategies for clients looking to enter new markets in the APAC, European and American regions with a fluid team of Growth Marketers.

- Collaborated across departments--social, content, and SEO--and led teams of junior marketers and copywriters to implement consistent omnichannel growth strategies.

- Increased monthly AdWords revenue by over 600% ($40k - $350k/month) while reducing ad spend from $20k/mo to $9-12K/mo for a travel client.

- Increased homepage conversion rates by over 500% for a Fintech company, helping them to acquire more clients and funds under management. 

- Saw a 524% funnel CVR life of a Fittech client, reducing Facebook Lead costs to $43 from a previous +$300 with landing page optimization while working with the social marketing team.

Acquisition Marketing Consultant

Senior Conversion Rate Optimization Producer (CRO)

You & Co

Executing inbound marketing campaigns with a focus on lead-generation and lead nurturing under supervision of the Inbound marketing Lead.

- Responsible for ideating content topics that are aligned with the customer and funnel, writing articles, briefing content writers, editing content and writing web and email copy.
- Consistently grew a MedTech SaaS Platform's website traffic by 10-15% MoM for 6 months through SEO optimized content.
- Converted cold traffic into MQL leads at 47% conversion rate using LinkedIn advertising and a conversion-optimized landing pages.
- Saw a 2-fold increase in SQL lead generation for an executive talent recruitment agency.

Technical Marketing Coordinator

Inbound Marketing Coordinator

Swol Headquarters

SwolHQ.com is an online fitness magazine with a focus on educating people about correct supplementation. I monetized the blog through various affiliate marketing networks. This was my break-through into digital marketing, where I rolled up my sleeves and trained myself in Wordpress management, SEO, Email, Content Marketing, and lead generation.

Highlights:
✔ Grew the blog to 25,000 page visitors a month by the end of 2015. 
✔ Ranked top 3 for a few high volume keywords, and top 10 for a select few other keywords.

Founder & Previous Owner

Hi, I’m Lucas Mondora,

Customer Acquisition & Growth Expert. I've spent the last >9 years learning what it takes to help SaaS & Ecommerce brands quickly exceed their revenue goals.

My current projects:
• Adaptiv Media - Publishing Portfolio & CPA Advertising for brands like Onnit.com, NaturalStacks.com, liveMomentous.com & more using Meta, Google & Native ads.
• Intelliminds.ai - We were underwhelmed with every single AI content tool on the market, so we made our own.
• OurForest.io - Climate action with every sale. Plant native trees for 33c each to help offset emissions and give back to the planet.

More about me:
I’m proud to mentor bright and ambitious SaaS & Ecommerce startup founders at @growthmentor.com, helping them navigate go-to-market strategy, customer acquisition, and implementing growth experimentation programs.

Hundreds of entrepreneurs and brands have trusted my guidance to level-up their ad campaigns, marketing operations and understanding of growth marketing. I’ve brought in multiple 8-figures of revenue off my work, and helped take multiple brands from low 6 figures to 7-figures/year in revenue.

Consulting: ALL SPOTS FILLED.
I work with Ecommerce & SaaS startups for Growth Leadership & advertising. Current clients have been with me for 9-27 months. My zone of genius is helping early-stage brands figure out what it takes to acquire customers at scale without sinking the ship. If this sounds like something you may need assistance with, send me message.

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