Lucas Traikoff's Linkedin Analytics

I'm an extremely driven builder with a passion for transforming go-to-market systems for SaaS companies. Leveraging cutting-edge technologies, I create the strategies, tools, and processes needed to accelerate profitability. I thrive at the intersection of marketing, sales, and operations. By taking a step back to view the business panoramically, I can identify opportunities to increase performance that others may miss. In addition, I excel at unifying big picture strategy with on-the-ground tactics and tools to build a scalable foundation for growth. Highlights of my career include: -­ Built the go-to-market and brand strategy for InvestNext’s investment management portal, which enabled MRR growth by more than 500% in less than 3 years. -­ Doubled workflow completion rate by architecting and launching Salesforce platform for InvestNext’s sales, marketing, and CX teams, catalyzing collaboration and productivity. - Captured tens of thousands in additional revenue for Vivino e-commerce wine start-up by creating and launching an insurance claim processing system that enabled 20% reimbursement rates. If you would like to add a high-impact GTM strategist and executive leader to your network, don’t hesitate to reach out. You can connect with me on LinkedIn or email me at [email protected]. Core Competencies: B2B SaaS Sales | Go-to-Market Strategy | Revenue Growth | Financial Technology | Investment Management Solutions | Customer Experience (CX) | Start-Ups | Artificial Intelligence (AI) | CRM Architecture | Strategic Planning | Roadmaps | Executive Leadership | Operations | Sales Forecasting | Client Satisfaction | Sales Analytics | Relationship Building | Digital Marketing | Brand Planning | Technology Implementations | Communications | Training and Coaching | Freelance Key Technologies: Salesforce (Sales Cloud, Service Cloud, CPQ, Knowledge, Experience Cloud), WordPress, Webflow, Intercom, Stripe, Chameleon, Workable, Camtasia, Jira, Confluence, HASH encryption, HubSpot, Calendly, Zapier, Elementor, Divi, Google Cloud Platform, ActiveCampaign, Adobe Illustrator