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As an experienced creative professional, I have provided design leadership and art direction for small and large-scale projects across various channels and media, including video, social, web, email, campaigns, events, OOH, and digital and print assets. I have developed creative strategies to address marketing and business objectives, and led client presentations for brands such as Oracle, Chevron, and DraftKings, among others. I have collaborated with copywriters, video editors, and designers to build creative solutions to address specific project objectives, ensuring brand guidelines and directives are embraced and adhered to in all executions. I have also mentored and managed designers and creatives, fostering a culture of innovation and excellence. I have a strong domain expertise in B2B, B2C, and DTC branding and design for digital and print, as well as UX, video, social media, and animation. I am fluent in English and Spanish, and proficient in various design tools and platforms.
Check out Lucy Z.'s verified LinkedIn stats (last 30 days)
Content Inspiration, AI, scheduling, automation, analytics, CRM.
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