Story League

We’re a league of experienced journalists who love the art of storytelling. We tell your stories through videos, podcasts and articles.

Creating content is paramount to the appeal of your brand. The problem is, if you produce bland or corporate content you won’t cut through. Seriously, when was the last time you read a ‘Top Seven Tips for Success’ blog that added real value?

​We’re unique. We have camera crews, a high-quality podcast recording studio and professional journalists all in-house. If you’ve got something meaningful to say and want it delivered with impact, we are your storytellers.

​With years of experience working across TV, radio and print, we know how to identify what your consumers want. Leave it to our journalistic abilities to research, interview and create your videos, podcasts and articles. 

​At Story League, we believe that our content creation will help your business win a dedicated following and lead towards a successful future.

​We always seek valuable feedback from our clients in order to learn and evolve. If you have an idea, we’ll make it a reality. 

​Don’t be average – be in a different league.

Founder and Content Director

Real Media Management

Reputation: It takes years to build and seconds to destroy.

Real Media Management (RMM) was created by journalists and media advisors to teach you how to confidently engage the media and keep your reputation intact. 

As journalists we’ve seen credibility ruined with one question. As media advisors we’ve stopped this from happening and will advise you on both. 

We’ve worked across all media platforms: TV, radio, print and digital. And as media advisers with governments, politicians, corporate Australia, industry bodies and Not-for-Profits. RMM understands you from a journalistic and media advisory perspective. We excel at the game because we’ve played for both sides.

It’s given us expert knowledge of how journalists work and what you need to do to secure your reputation in the media. 

We provide strategic media consultancy based on real world experience: what journalists mean when asking certain questions, how you should answer questions while remaining “human” and strategy employed by journalists.  

Our media training environments (TV, radio, print and digital) are real and practical. Our expert coaching, insider tips and practice interviews ensure you’re confident and articulate when your moment arrives.

We work with you as if your reputation was on the line. We’ve seen it ruined firsthand and it’s not pretty.

You only get one chance. Secure your reputation with Real Media Management.

Director

Property Exchange Australia Ltd (PEXA)

As Senior Writer, I write feature stories on the changing face of conveyancing, as the industry transactions to e-Conveyancing. This role sees me working with financial institutions, practitioners (conveyancers) and the media to deliver engaging and meaningful content. 

I’m also producing and broadcasting PEXA’s podcast series looking at ways business can adapt to the digital age and transform to new, innovative technologies. These podcasts interview experts, academics and business owners who share their knowledge and experiences from years working within this space.

Senior Writer and Podcaster

ninemsn

NineMSN is one of Australia’s biggest and most consumed websites with of reach of 71% of the population. 

During the 2014 Commonwealth Games, I was required to;

Create written, photographic content that appeals to an Australian audience 

Discover life, events and culture in Glasgow

Research and interview local people of interest 

Find stories other than of a sporting nature

Journalist

Australian Parliament

The Senator is the Parliamentary Secretary to the Minister for Education. 

Required to manage the media and public relations profile of Senator Ryan, his portfolio and office, whilst liaising with political, media and public figures.

Media Adviser for Senator the Hon Scott Ryan

My Career (the Age newspaper)

Publication and website designed to benefit anyone in relation to employment.

Write articles about the Australian workforce in an engaging and understandable manner.

Structure and edit articles to specific professional journalism standards.

Interviewing and producing an article that reflects and represents the subject matter correctly.

Writing material in an appealing and interesting way to an array of readers.

Feature writer

Australian Medical Association Victoria

AMA is the peak body representing doctors in Victoria. We provide services, advice, representation and professional support to members. 

We also work closely with both Federal and State Governments in relation to health policy, legislation and health issues. 

I’m required to manage the media and public relations profile of AMA Victoria, whilst liaising with political, media, union and public figures.
 
My role consists of; responding to and creating media enquires, writing media releases, media and politics monitoring.

Media and public affairs manager

Australian Broadcasting Corporation

Produce live radio programs for a Melbourne and Victorian audience.

I have regularly worked on the following programs:

Mornings with Jon Faine
Drive with Rafael Epstein 
Afternoons with Richards Stubbs
Evenings with Lindy Burns and;
Saturday mornings with Hilary Harper

Producer and technician

3UZ Pty Ltd (Radio Sport 927)

Technician

Capital Radio Network (Australia)

Broadcast and produce a live and pre-recorded program for Goulburn and the surrounding region/s.

Radio broadcaster (Eagle FM/2GN)

Storyteller working with property and finance brands to build their audience and generate leads

Want to skyrocket your brand to epic proportions? Then tell your stories. 

Why? 

Because stories are remembered, retold and inspire people (like your ideal customers) to act. 

I discovered the power of storytelling while working as a journalist in Australia and internationally. 

And working in politics and corporate, I learnt what happens when you force data on your audience with no connection to a story. 

Storytelling is older than language and has always been used to communicate messages and information. Nothing is going to change that (not even AI content creators). 

So, if you want to: 

📈 Boost your influence 
📣 Build your community 
🤝 Generate consistent leads
🤑 Win loyal and lasting customers 

Then I can help you. 

I’m the Content Director of Story League and we utilise proven storytelling frameworks to create your videos, podcasts, copywriting and social media content and deliver a ROI on your content marketing. 

Working with me means you will grow your brand, dominate your industry and smash your competitors. 

Want to find out how we can work together? 

💬 Send me a DM
📱 Call +61 408 323 122
📧 Email luke@storyleague.com.au

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