Bitly

Sr Director of Customer Marketing

CMO Alliance

The Chief Marketing Officer Alliance is collective of passionate CMOs and aspiring CMOs, connecting and learning collaboratively through events, podcasts and other ways that form a catalyst for success and growth

Member

Sales Assembly

VP of Marketing

Sprout Social, Inc.

Lead customer marketing and customer experience programs, responsible for marketing-driven customer expansion and net dollar retention efforts, including the teams who lead customer campaigns and customer and partner engagement, learning + community.

Director, Customer Marketing

Managed squad responsible for customer expansion and customer experience (customer learning, Agency Partner Program and customer growth campaigns). Led and prioritized efforts to drive quarterly customer engagement, customer growth content and campaigns

Sr. Manager, Customer Marketing

Manager, Agency and Partner Marketing Strategy

Built and launched the Agency Partner Program to the customer base and the market, including support for agencies via a new Partner Portal and Partner Communities and the first in-person customer event and scaled the program to 1,000+ agencies.

Channel Marketing Manager

SurePayroll, Inc.

Acted as Channel Marketing Manager, responsible for the CPA Channel at SurePayroll, Inc - A Paychex Company.

Led channel growth initiatives, including: lead generation strategies and partner experience programs. Leverage both digital and traditional marketing channels, sales and service collaboration, user testing and continuous process feedback, as well as marketing vehicles: email marketing, search engine marketing (SEM), social media marketing, content marketing, vertical-specific advertising, and others.

Facilitated and led outside sales representative engagement and enablement efforts, including on-demand education module production, strategic communications, and intelligent sales reporting and data visualization.

Channel marketing manager responsible for the SurePayroll for Accountants program and CPA Channel. Work with partners nationwide to offer payroll to their small business clients.

SurePayroll, a wholly owned subsidiary of Paychex, is the trusted provider of easy online payroll services to small businesses nationwide.  Whether a business has 1, 10, or 100 employees, SurePayroll delivers peace of mind by combining innovative,industry-leading technology and personalized support from an award-winning, US-based customer care team.

Partner Marketing Account Manager

Social Wendy Group, LLC.

Strategized with clients and collaborate with support staff and internal teams to coordinate multi-channel digital marketing campaigns, including: email marketing, social media marketing, social advertising, and internal communications.

Managed content marketing and digital production campaigns that included: graphic design, animation, video, and image creation  - executed distribution across multiple channels.

Digital Program Developer

YMCA of the Greater Twin Cities

co-Chair of Community Engagement Committee.

Maintained internal and external communications:  all social media channels, website, digital marketing publications, print newsletters, and UY news blog. Coordinated 2011-2012 recruiting efforts - successfully recruited over 460 program applicants. Planned and co-coordinated the 2011 Greg Coleman Celebrity Golf Tournament.

Served on the YMCA of the Greater Twin Cities Web Build team:  designed, created copy for, and quality checked over 1,400 web pages.

Board Member

Driven marketing professional passionate about customer experience and leveraging new technologies for organizational growth and customer satisfaction. Focused on integrating technology, traditional media, and new media -- across marketing platforms and channels -- to achieve success for both B2B and B2C businesses.

Experienced in marketing strategy, multi-channel marketing, consumer engagement, customer experience, marketing communications, nonprofit marketing, small business marketing solutions, sales enablement, content marketing, email marketing, digital strategy, social marketing, Salesforce.com, and marketing automation.

Currently serve as VP of Marketing at Sales Assembly.

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Luke Reynebeau

Want to drive more opportunities from LinkedIn?

Luke Reynebeau's Linkedin Analytics