Loop Media, Inc.

SVP of Marketing

Enhance professional skills of multi-disciplinary teams through interactive training and inspiring leadership. Lead and introduce hard-hitting omni-channel campaigns for product and brand awareness. Attain defined KPIs by grabbing attention of prospective audience. Initiate and deploy business intelligence tools for operational effectiveness. Execute organic and programmatic strategies to resolve complex brand issues.

• Achieved 8x growth in our first year by formulating and implementing seven figure marketing budgets.
• Headed project management for marketing and sales projects within organizational structure.

VP of Marketing

Atomic Tom

The band. 'The Moment', 'In Parallel', 'Era'. Find us on Spotify, Apple Music and all the places you listen to great music.

Lead Singer

Parts + Labor Records

• Conceptualized and implemented record release strategies, producing 10x in artist streams and subscriptions.
• Innovated full package marketing campaigns and accompanying creative assets to improve artists presence on tour and in-studio.

Head of Marketing

Gunslingers, Inc.

• Strategized and developed high end advertising and marketing campaigns for Apple, Yamaha and OKTA

Marketing Specialist

McNulty Casting / The Voice on NBC

NBC's "The Voice"
• Scouted talent for high potential, marketability and impact-fulness.
• Collaborated with emerging artists in developing audition strategies and creating personalized brands for Season 13.

Talent Producer

FarWest Entertainment

Realized organizational milestones by launching global tour promotional campaigns. Streamlined artists’ releases by conceptualizing and successfully implementing awareness strategies. Spearheaded complete cycle of precise package assets internal/external for marketing releases from creating to archiving to maintain brand consistency.

• Conceptualized, designed, and introduced digital marketing strategies of momentum-building, facilitating acclaimed artists such as Snoop Dogg, Blush, Sean Kingston, and Jay Sean.
• Researched, prepared and executed annual company strategy and marketing plans to achieve business goals.

Director of Marketing

Datadisc

• Executed six-figure advertising budgets to produce 10x in sales.
• Managed website design, content, SEO/SEM, branding and analytics.

Director of Digital Advertising

delivery.com

• Developed original website launch and programmed development updates through product cycles
• Designed and developed the original customer management system providing the client success team with essential resources to respond efficiently to support concerns

Lead Developer

Luke is Senior Vice President of Marketing & Creative at Loop Media, Inc, a leading provider of engaging and innovative video streaming experiences. With over 20 years of experience in both the creative and marketing industries, he has a proven track record of delivering integrated business and marketing solutions that drive growth and enhance brand reach. 

At Loop Media, Inc, he leads a team of marketing experts and creatives who design and execute acquisition and brand marketing campaigns across social platforms, connected TV, traditional outlets, and new tech. He also bridges the gap between music and technology, leveraging his domain expertise and experience as a successful indie rock musician, songwriter, and producer. He is passionate about creating and delivering compelling and immersive content that connects with audiences and drives engagement.

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Luke White's Linkedin Analytics

Luke White

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