NBCUniversal

•	Drive demand by increasing awareness, activation, and monetization of content and talent in new ways, unlocking revenue opportunities with new and existing clients.
•	Create GTM & packaging strategies for IP that drive revenue across the entire IP ecosystem and NBCU portfolio. 
•	Evangelize and educate the marketplace via thought-leadership at industry and NBCU events.

Vice President, Brand Sales & Strategy 

•	Develops and implements sales and marketing opportunities and go-to-market strategies, utilizing all of  NBCU’s platforms to drive revenue and improve yield. 
•	Manages cross-functional matrix teams specialized in servicing key partners, leading 178% YOY growth in digital revenue in 21/22. 
•	Creates and executes key product rollouts and monetization strategies for always-on content and custom video partnerships.
•	Collaborates with the edit, creative, product, and planning teams to design content strategy and sellable opportunities across platforms, which resulted in a 49% increase in partnership revenue in 2019.
•	Removes team obstacles and solves problems in an intricate organizational structure, providing clearly defined goals to facilitate success, allowing clients to achieve optimal outcomes.

Vice President Digital Sales & Strategy

•	Led national sales team to a record-breaking year, over-achieving the sales budget by 6% in digital revenue in 2018 through an evolution of the go-to-market strategy and optimization of the distribution strategy beyond owned channels. 
•	Drove substantial YOY growth of 18% in digital revenue in 2017.
•	Revived the profitability of the company’s live event business by revamping the go-to-market and packaging strategy.

Director, Digital Sales & Strategy

•	Promoted to one of only two converged sellers in the entire company in 2016. 
•	Leveraged assets such as branded content, social, and mobile platforms to construct solutions for marketers’ challenges and drive substantial revenue to NBCU through selling TV and digital, overdelivering against individual budget of $66M and outperforming YOY sales targets.

Senior Account Executive - E! Multiplatform Media Sales 

•	Over-exceeded quota goals in FY 2012-13, 2013-14, and 2014-15 through strategic custom content and 360 sponsorship programs for accounts such as Lexus, Universal Pictures, Honda, Walt Disney Pictures, and 20th Century Fox.
•	Managed a high-volume digital account list with over $10 million in annual billings.

Account Executive - NBCUniversal Portfolio Digital Media Sales

ESPN

•	Built and sold the first-to-market multi-touchpoint programs for partners across the company’s ecosystem for ESPN Audio.
•	Evangelized the significance of Audio solutions leading to significant increase in new business; recipient of ESPN Audio New Business Award.

Account Executive – Integrated Sales 

•	Instrumental in strategic development of multi-platform sponsorships and campaigns throughout all stages of the RFP, post-sale/ execution and renewal process.
•	Served as a national TV, digital, and magazine sales account services executive, leading multi-million dollar partnership programs such as Nissan’s Heisman House and Corona’s ESPN Find Your Beach campaign.

Account Services Executive

Dynamic sales and marketing leader who thrives in collaborating with cross-functional stakeholders to develop innovative business strategies that drive impact. Client-focused, consultative executive whose obsession with marketplace trends and insights yields new opportunities and identifies areas of evolution.  Relationship builder, employee advocate with a passion for developing exceptional teams. Proactive, persistent and dedicated.

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