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Lynn Whitney's Linkedin Analytics

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Lynn Whitney

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WHAT I DO: I write about 3D printing, manufacturing, materials handling, and logistics to help my clients increase their sales. This includes running their LinkedIn accounts, ghostwriting their ebooks and technical blog posts, and creating case studies about their best customers. This is original content based on interviews I conduct. WHO I WORK WITH: My typical client is a business owner or CEO with sales of $4- to $20 million. Usually their product or service is a little technical, such as software, manufacturing, materials handling, logistics, or some combination of those. All my clients are themselves B2B. About half my customers are in the US, and the rest could be located anywhere and are selling to the US. You can sign up for my free substack newsletter here: smallcogmarketing.substack.com WHY IT WORKS: My marketing philosophy is that marketing ought to support and drive sales. I don’t pretend to be your whole marketing machine, but can do deep-dive interviews and create marketing materials to help you land clients. With LinkedIn account management, I keep my clients in front of their best prospects, and help to present themselves as a thought leader in their field. WHAT MAKES ME DIFFERENT: Background and interest in sales, marketing, lean manufacturing, statistical process control. Able to take technical information and convey it to your clients in plain English. WHAT OTHERS SAY: “EXCELLENT letter, exactly what we needed to start our outreach program.” “Lynn did an excellent job with the flare design for our LinkedIn ads. She's a great writer and has the ability for identifying exactly the best advertising message that matches your brand.” "Lynn worked extremely quickly, and would be a great resource if you need a quick yet accurate and well researched blog post. You can tell that she researched not just the topic provided, but also our company, our website, and what we do. We will return to Lynn again for additional content." HOW IT WORKS: It all starts with knowing your USP. (Unique Selling Proposition – the reason your clients buy from YOU instead of your competition.) READY TO TALK? Message me directly here on LinkedIn, or send an email to [email protected]

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