SocialSurge Marketing

- Develop and implement areas of opportunity for agency culture, internal and external
organization, and client retention
- Serve as a liaison and support between co-workers and co-owners
- Oversee comprehensive digital marketing strategy for highest value clients: social media,
website, SEO
- Create, manage, and measure social media strategies and campaigns for clients across
various industries

Digital Marketing Manager

Oversee comprehensive digital marketing strategy for high value clients: social media, website, SEO
- Create, manage, and measure social media strategies and campaigns for clients across various industries 
- Lead client meetings to discuss monthly results and strategies for improvement
- Serve as a point of contact for more than ten clients at once
- Create and oversee email marketing campaigns
- Provide social media consulting

Senior Account Manager

- Developed, managed, and measured social media strategies for clients in a variety of industries
- Managed paid ad campaigns using Facebook Advertising 
- Compiled monthly efforts and results in order to adjust or improve marketing strategy
- Created, designed, and launched new websites via WordPress
- Composed blogs and published them utilizing WordPress
- Lead photoshoots to capture content displayed on social media or websites

Digital Marketing Specialist

Marcus Hotels & Resorts

- Executed on marketing strategy specific to various hotels by following brand guidelines
- Created, managed and measured social media and email marketing content to generate overall hotel awareness
- Designed and coordinated advertisements as well as wrote press releases to garner attention and publicity of hotel events
- Maintained and adjusted websites to reflect hotel updates

Marketing Coordinator

- Created and measured social media and email marketing content to garner general awareness for the SafeHouse restaurants 
 - Designed graphics for social media, email and in-house advertising purposes
 - Collaborated with Marketing Coordinator to assist in event planning
 - Assisted in launch of a new rewards program and collaborated to create all necessary materials

Marketing Intern

Trusted Media Brands, Inc.

- Provided editing assistance for recipe copy, wrote introductions and taglines for Taste of Home Recipe Books
- Edited user-submitted stories and composed a research story for Country Magazine 
- Collaborated with Graphics Department in the selection of visuals and stories submitted by readers

Associate Editor Intern

Rockwell Automation

- Utilized a content management system and SharePoint to maintain, update and edit company websites using the company style guide
- Reviewed modifications with stakeholders to  enable changes on live websites
- Participated in migration of rockwellautomation.com to a new user interface

Web Editor Intern

Experienced Digital Marketing Manager with a demonstrated history of working with Social Media, Email Marketing, Web Creation & Design, and Adobe Creative Suite. Strong marketing professional with a Bachelor of Arts focused in Communication Arts & Digital Studies from The University of Wisconsin-Madison.

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