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UX Design Strategist with 14+ years of experience across Design and Business Analytics functions. Worked on ecommerce platform, B2B apps, enterprise apps, websites and dashboards. Primarily focused on User Research, Information Architecture and UI Design. In earlier roles, I managed multiple ad-hoc research projects across organizations to provide ways to identify areas of improvement for marketing and customer service functions and build actionable dashboards Portfolio: https://www.uxmakrand.in/ Specialties: Design & Dev Tools: Sketch, Axure RP, Adobe XD, Figma, Illustrator, Photoshop, HTML BI Tools: Tableau, Excel (Advanced & VBA), SQL Industries: Retailing, CPG / FMCG, Defense & Aerospace, Life Sciences
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