Mallika Sehgal 's Linkedin Analytics

Experienced marketing professional with over 11 years of notable expertise, specializing in digital marketing, luxury products, and integrated marketing campaigns. Proven track record in managing PR, Marketing, and Communication functions with a strategic approach. Key Competencies: 1. Brand Development and Positioning: Expertise in crafting brand strategies, enhancing customer loyalty, and maximizing brand recall through offline and online touchpoints in the consumer lifecycle. 2. Media Mastery: Comprehensive understanding and hands-on experience across diverse industries, honing skills in utilizing all media channels for effective brand development and identity. 3. Leadership and People Management: Strong team player with exceptional leadership and people management skills. Known for attention to detail and a keen aesthetic sense. 4. Entrepreneurial Skills: Entrepreneurial mindset, coupled with strategic thinking and a track record of meeting timelines and exceeding expectations. 5. Communication Prowess: Excellent communication skills, both verbal and written. Proficient in presentation and public speaking, contributing to effective storytelling. 6. Multifaceted Background: Well-rounded background in media, with insights into corporate/brands and advertising agencies. 7. Process Optimization: Ability to understand, improve, document, and implement processes, showcasing a commitment to efficiency and effectiveness. 8. Strategic Partnerships: Extensive experience in strategic partnerships and event management, contributing to holistic brand growth. Personal Traits: - Self-motivated and results-driven. - Highly organized with strong analytical abilities. - Excellent entrepreneurial skills. - Collaborative team player with strong interpersonal abilities.