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I’m a Growth-focused Senior Marketing Manager with 15+ years of experience driving demand generation, digital strategy, and brand performance for global B2B tech, SaaS, and media. I've delivered high-impact, full-funnel campaigns and go-to-market strategies that have influenced over $112M in pipeline and generated $4.6M+ in direct revenue. Whether working in-house or agency-side, I’ve partnered with teams across sales, product, and leadership to launch integrated campaigns that deliver real results — for brands like GSMA, Vodafone, Microsoft, Adobe, and more. AI for Inclusion & Thought leadership • Community Lead & Trainer, Women Defining AI – supporting 500+ women and non-binary professionals upskill in GenAI through hands-on workshops, live demos, and global hackathons. • Member of UKAI Member of UKAI – active contributor to cross-sector discussions on ethical AI and gender-equitable policy development. • Contributor, "AI for All" by The Different Foundation - creating accessible AI learning programmes for underrepresented charities/communities. • Speaker, judge, and mentor for AI equity and inclusion initiatives including Better Images of AI, and panels at Fintech Week London, AdWeek Europe, Forbes, and more. Key Achievements: • LinkedIn Top Voice in Digital Marketing (2024) – recognised for shaping conversations on digital strategy, performance marketing, and innovation • Proven leadership of cross-functional marketing teams – aligning sales, product, and executive functions to drive pipeline and operational scale
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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