Marco Loguercio's Linkedin Analytics

Marco Loguercio has been working in the world of search marketing and digital marketing for over 25 years both as an entrepreneur and a consultant, specializing in direct-to-consumer companies. Recognized in Italy as a pioneer of SEO and search advertising and now a prominent e-commerce expert, Loguercio is the founder and CEO of FIND, an independent boutique Search & Performance Marketing agency based in Milan. In 2019, it was included by Forrester Research in a list of 32 worldwide agencies that should be entrusted with performance marketing by those who sell online. FIND works alongside medium and large companies in the fashion business, banks and insurance companies, direct-to-consumer, and multi-brand retailer brands, helping them to sell more, both online and in stores. And to get to know their customers better, to communicate with them more efficiently. Prior to found FIND, in 2002 Loguercio founded SEMS, a leading and award-winning Italian search marketing agency, and led it until selling it to the Fullsix Group in 2012. SEMS has brought to success brands such as Expedia, Alfa Romeo, ING Direct, Genialloyd, Linear Insurance, Staples, and many others. Marco Loguercio is also a partner in various companies operating in the world of e-commerce. In 2013 he helped launch a premium cycling apparel brand, "lapassione.cc", taking care of its digital strategy. Today this brand is one of the Italian examples of export-oriented DTC brands. Loguercio is a frequent speaker at industry events around the country. He has written bylined articles for numerous Italian publications. He is the author of the book "The new ways of digital marketing" ("Le nuove vie del marketing digitale"), the first book published in Italy on performance marketing back in 2001.