Enaza

- Creation and management of content strategy for B2B and B2C clients in fields of gaming & payment solutions
- Lead generation and development of different content formats to attract and warm up the audience
- Assessing the effectiveness of content and lead generation channels by tracking key metrics and reporting

Marketing Content Manager

Sotheby's International Realty

- Developing and maintaining content strategies for HNWI audiences
- Creating a content plan and producing assets for all stages of the customer funnel: website, blog, emails, long reads, white-papers, videos, webinars, pitch decs, customer use cases
- Ensuring content is optimized for SEO and is in compliance with law (e.g. copyright and data protection)
- Analysing and reporting on content performance, website traffic and user engagement metrics against established goals

Content Manager

Tinkoff

- Performance management: elaborating communication strategies for marketing companies, A/B tests design and results analysis, creating trigger service communications including texts and technical settings, creating and analysing CJMs and communication maps
- Copywriting and editing direct marketing communications in Russian and English
- Creating email HTML files and working with multi-channel email sending platform
- Onboarding new employees: teaching both hard and soft skills, creating guidelines for both new and experienced colleagues

Senior Content Marketing Specialist

1WorldSync Content Solutions 

- Managing the team of 26 members
- Creating and publishing Amazon A+ content and inline premium content comprising HTML-encoded marketing text and technical specifications, photos for galleries and brochure-style formats, videos, datasheets, and 3-D tours on all the European languages, Chinese and Arabic
- New employees complete onboarding

Deputy Team Manager

marketing, IT, copywriting & languages

👩‍💻 3+ years in content marketing

👩‍🎓 Master's Degree in Conference Interpreting (French and English)
‣ Moscow State Linguistic University diploma cum laude

🇧🇪 Marie-Haps Translation & Interpreting Internship
‣ Saint-Louis University of Brussels

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