Mário Andrade's Linkedin Analytics

I am an experienced executive with an impressive track record of achievements in Retail, Finance, luxury companies, Marketing, and Competitive Intelligence. Throughout my career, I have demonstrated a strategic approach focused on operations, expansion, and sales. In the field of sales, I possess an ability to build and develop high-performing teams, consistently surpassing targets in various key areas such as Sales, Contribution Margin, Service Sales, and Insurance. One of the ways I achieve these results is by acting as a motivator, guide, coach, and multiplier of sales techniques, customer service, and performance management. As the Market Director at Globex Utilidades S.A, I had the responsibility for 98 points of sale and a team of 1450 employees engaged in sales. I actively participated in the implementation of the retail sales process for mobile and landline telephony, as well as related services, including extended warranties. I have experience in turnaround implementations and have been involved in various action groups (GDAs) focused on consumer credit and sales. Additionally, I have a strong background in the implementation and development of various Managerial Information Systems (MIS) as a client and creator of the questions that these MIS should answer, based on established KPIs (MIS created by Andersen Consulting/IBM/SAP). With retail in my blood, I have an enormous focus on results, working with two key areas of attention: Sales/Margin and Action on Costs, where intelligent and efficient management translates into positive outcomes. I possess an analytical vision coupled with the ability to integrate and take action. From planning to execution, I am driven by an obsession to make things happen. My keen observation skills enable me to transform insights into valuable value propositions for companies and organizations. As the director of Dessine & Desir, I had a strong focus on luxury products, engaging in negotiations with international brands and participating in renowned fairs such as Milan and Frankfurt. In collaboration with Santander Bank, I successfully implemented a credit financing service for high-income clients. During my tenure as the director of WOM (Word of Mouth) agency, I successfully implemented 360-degree Communication and 360-degree Management processes. I worked extensively on client prospecting, customer service, and Marketing Planning. I have a strong knowledge of digital marketing tools, Ads, Analytics, and CRM. In my marketing activities, I utilize Market Intelligence and weak signal prospecting tools. 0/2.600