Mark McGuinness iGaming Gen AI 🤖.'s Linkedin Analytics

I'm attending ICE 2025 - 20th to 25th January in Barcelona- -DM for a meeting. Fractional CMO and Digital Neuro Marketing Expert. I am unlocking Growth with Neuromarketing, Neurodesign, and Psychology in Golf Lifestyle, Golf Resort, Golf Real Estate, Digital Currency, Generative AI, Martech, Sports Betting, Casino, and iGaming. I am a Fractional Marketing Leadership specialist with 20 years of experience delivering revenue business growth and customer Experience (CRX) across multi-channel retail, online, and Digital. I have held digital CMO / Marketing Director / Operations roles in regulated markets and grey markets with start-ups, SMEs, and PLCs in the UK, Europe, USA, Canada, and Asia. Online Growth Hacking, Product & Digital Category Marketing Management in: Product Experience: eSports, Bitcoin, Pari-mutuel (tote pool betting), Sports Betting, Asian Handicaps, Betting Exchanges, Poker, Casino and sports content marketing & Social Gaming, Networks, Gaming Platforms Product & Consumer Story Telling: Digital PR specialist: Social PR and Traditional PR for media relations. I am currently writing for five industry B2B publications.  As an Editorial Contributor and Writer, I have written for iNTERGAMINGi, iGaming Business, iGaming Affiliate, World Online Gambling Report, Gambling Insider, Gaming Intelligence, and eGR / eGR Digital Marketing; I provide insightful and engaging content on various topics related to the gaming industry. For your peace of mind, I am licensed in the UK under the Gambling Commission, and was formerly licensed under the Oregon Racing Commission, USA. I have also passed all background checks for the TRPB (Thoroughbred Racing Protection Bureau) USA, Interpol, and the UK Disclosure Act. Always ready and open to discussing consultancy / non-executive opportunities, I am eager to contribute my expertise in return for fees and equity, making you feel that I am approachable and ready to collaborate. My specialties lie in Leadership, mentoring, coaching, Multi-Channel Digital & Offline Strategic marketing strategy and direction, development of customer propositions and distribution ecosystem models, branding / creative, marketing product development, customer experience and best practice usability, Thought Leadership, generation, and incubation of ideas for acquisition, conversion and retention marketing. These skills are not just my expertise, but also my passion, inspiring those around me.