7R SA

Head of Marketing and Communications

YNV Group

Privately owned company operating in tech, cybersecurity, real estate and fintech industries, supported by 7,400 workers

Developed and executed global B2B strategic plans, budgets, and operations
Boosted marketing team efficiency by 15% through the restructuring and streamlining of international departments across 5 brands
Leveraged tools such as HubSpot, Hootsuite, and Google Analytics to optimize digital marketing efforts, ensuring data-driven and targeted campaigns (achieved a 15-20% quarterly increase in unique users statistics and database growth)
Enhanced department efficiency by 15% with improved resource planning and the implementation of automation tools for tracking and reporting
Mitigated legal risk by 30% through the creation of a legal guide for corporate communications

Director of Operations | Global Marketing

Globalworth

Established the corporate and communications strategy for the investor and its Polish portfolio worth EUR 2.3 billion
Amplified client retention by 40% by crafting a Client Care program that fostered community management and educational initiatives
Expanded the number of social media followers by executing targeted digital campaigns and CSR activities (100% increase)
Spearheaded the integration of solutions impacting 3 innovative projects through membership in the PropTech Foundation

HB Reavis

Commercial real estate developer operating in several markets in Europe

Improved strategic clarity for the management board, influencing decisions on key initiatives on brand positioning
Created marketing strategy for two flagship projects: Varso Place and Forest
Escalated lead generation by 25% by introducing new formats of
client meetings and innovative client-facing showrooms
Augmented marketing ROI by 20% through monthly budget control and tracking
Magnified social media presence and website users by 200% by introducing digital marketing campaigns

CBRE Poland

International Real Estate Consulting 

At CBRE, I redefined value proposition communication, boosting brand awareness and managing the marketing budget and team goals. Building brand awareness and image coherence, along with forging beneficial business relationships, contributed to the company's success.

Senior Marketing Manager

Colliers International | Poland

International Real Estate Consultancy Firm

I steered brand marketing and communication strategy, including rebranding and digital department development. Introducing client service programs and pioneering digital marketing strategies led to a 10-15% annual increase in company revenue. I also instituted a property marketing team supporting investment funds, enhancing property sales and marketing efforts.

Director of Marketing & Client Service

Proficiency in problem solving with innovative solutions. Proven ability to enhance brand visibility, customer experience, and lead generation through Al, digital marketing
techniques and automation Adept at leading international teams, optimizing costs, and
driving revenue growth. Multidisciplinary manager, member of leadership team, expert
with 18 years of experience in crafting and executing global B2B strategies.


CORE COMPETENCIES
strategy | AI tools | budget optimization | innovative solutions | advisory to the management board | content | lead generation | customer experience| operations | team mentoring |  employee journey

I am always open to connecting with industry professionals and exploring new opportunities for collaboration. Let's innovate and drive success together!

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