Martin Petkov's Linkedin Analytics

13+ years of marketing, writing and speaking across Web2 and Web3. Metaverse AI book trilogy author. Building dynamic, high-performing marketing teams and growth strategies. Versed across marketing team building and leadership, strategy, go-to-market, writing, research, and public speaking. Experienced across AI, blockchain, cryptocurrencies, and the Metaverse. Recognised as one of the top 30 Metaverse Marketing Professionals globally by The Metaverse Insider. Founding member of Crypto Intelligence News' Blockchain Council. Member of the European Blockchain Association. Previous HSBC, UBS, JP Morgan, Libetex, CUDOS, LandVault. Passionate about health, fitness, mindfulness, and zen. 15+ years of continuous workouts and dieting experience 10+ years of daily meditation practice Happily married. Caring father. Avid reader. What others say: "He is a phenomenal balance of professionalism and care. It is not often you see those characteristics alongside each other, but it brings a total feeling of support and direction for the team." "Martin is a great team leader whose professional and focused approach brings out the best in his teams, in addition to being a great leader Martin is also a talented marketer." "Martin is an outstanding leader, a great example, and a definition of efficiency. He knows how to keep the pace up and when to keep it down. Great person, an open heart and a high level of proficiency in his craft." "Martin is the definition of what a good leader is: open-minded, humble, sharp in his decision-making, focus on delivering business outcomes and providing constructive feedback to his team. He carefully manages to strike a good balance between providing the structure needed to manage a team, and set expectations at all level." Digital Marketing ▪ Growth Strategy ▪ Campaign Management ▪ Product Positioning ▪ Brand Development ▪ Go-To-Market Strategy ▪ Market Analysis ▪ Product Marketing ▪ Strategic Planning ▪ Team Leadership ▪ Budget Management ▪ Content Creation ▪ Data Analytics ▪ Social Media Management ▪ SEO Optimisation ▪ Event Management ▪ Public Relations ▪ Community Management